Image by kirainet via Flickr No matter who you are, at some point it is natural to throw your arms up in frustration and ask, “What does Google want from me?” For most of us, no matter how much we know about SEO and no matter what we do, we eventually feel like we’ve hit a wall. We just can’t seem to (pick one) raise our ranking for that keyword, get more search traffic, sell more to searchers, or fill in the blank here. And it is natural to start thinking about how that Google ranking algorithm does its magic. It’s human nature to ask yourself, what do I need to do to please this fickle machine? At Google headquarters, what are those geniuses looking for? If you didn’t read the excellent article recently in this space by Stoney deGeyter on the difference between chasing SEO algorithms or analytics, go do it now. (I’ll wait right here.) Stoney’s advice is excellent–chasing the analytics will serve you better than chasing the algorithm. But why is that true? I mean, if you could figure out the algorithm, couldn’t you set up your site to appeal to it and be done with it?…
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How do you give Google what it wants? have 325 words, post on at November 3, 2010. This is cached page on SEO. If you want remove this page, please contact us.