Is there an idea brewing in your head? It’s hard to imagine, but some of the most successful inventions and businesses started as a simple thought – often one that others thought would never work. The first time Howard Schultz approached his bosses with the idea of putting a coffee shop on every corner, they dismissed it. Schultz decided to open up his own shops, buying and using his old company’s coffee products, and eventually bought out that company – Starbucks. Here’s another thought that two men had: What if we create a super-caffeinated carbonated beverage, add vitamins and other energy enhancers, and sell it to jocks and multitasking young people? And thus, Red Bull was born. The sad news: For every Red Bull and Starbucks, there are countless, potentially billion-dollar ideas that never get beyond that initial thought. What helps bring an idea from a thought to an action? More and more people are finding out, as tough economic times force workers to become more innovative in order to survive. Don’t stop before you start The fear factor has kept many a great idea from becoming a reality, says Peter Sheahan, CEO of ChangeLabs and the author of “Making… Read full this story
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