share tweet share pin it e-mail share Most people involved in the tech universe know how important SEO is for peddling their products on the internet. For companies whose products are traditional and tangible, however, the powers that be may not understand why good SEO hygiene is needed to get products such as cereal or window cleaner in front of customers on the internet to stay competitive. Getting clients and C-levels to understand why good SEO is imperative and it is one of the major roadblocks on your path to success as an SEO. Here in this installment of Unwrapping the Secrets of SEO we’ll look at ways to clarify the value SEO to your clients. Unwrapping the Secrets of SEO 1. Convincing the C-Suite That SEO is Important Let’s first build on the example of C-Levels, who are dubious about how strong SEO can help generate interest in a product. When it comes to product, money speaks louder than words. While you may not have fistfuls of cash to show them, you can show execs that good SEO is a staple currency on the internet. The simple method: type a search term into a search engine query box and let Google show them what it… Read full this story
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