share tweet share pin it e-mail share The Google year 2015 brought with it numerous updates and turbulent visibility changes for many US domains. The following concise analysis takes a look at the year’s biggest winners and losers of 2015. We also discuss the effect of Google updates, current search trends and offer key take-aways for your site in 2016. Read on. The clear overall winner is content. Domains that offer unique, helpful and current content were typically the biggest winners for 2015. Publishers and news sites are among the biggest winners overall, as their main product is up-to-date, relevant and often holistic evergreeen content. Almost every other winner was a publisher. Who are we talking about? – A quick note on the data we use This analysis is based on the SEO Visibility of each website (Searchmetrics’ flagship KPI for online performance in organic search results). For the analysis we examined the SEO Visibility of … [Read more...] about Google Year in Review: Top US Winners & Losers in 2015 –
8 board result 2015
Useful list of Tricky Seo Interview Questions and Answers. These Job interview questions are useful for the role of Seo trainee, Seo Analyst, Seo Executive, Seo Manager, Social Media executive, Social Media Manager etc. Read them below and prepare for your Seo interview. SEO Job Interview Questions With Suggested Answers 1- Tell me something about yourself? Seo Job Interview (Image Source:- Voguemarieflickr ) You should brief your interviewer about your family, your educational background and your work experience. 2- What was the recent update which Google had and what changes would you suggest for it? Google recently had the Hummingbird update which was a change in the core search algorithm. Google moved from keyword based searching to concept based searching. It included semantic level analysis in order to find out real answers and searcher's intent behind the user query. I would add comprehensive and fresh content to my site after the Hummingbird … [Read more...] about Seo Interview Questions and Answers 2015
Before he became the co-founder of Pinterest, Ben Silbermann moved to California and started working for Google in customer support before eventually starting a business. He says, of his then move from Des Moines, Iowa, to the Valley: Being close to people that inspire you is a very good first step. Fittingly, that’s exactly what his company, Pinterest, now makes possible: Allowing people to get close to the brands, products, and people who inspire them. With Pinterest now accounting for 25% of retail referral traffic and driving four times more money per click than Twitter, Pinterest has proven its power as a massively effective place to connect with your audience. And many brands are considering whether they need to give their Pinterest marketing a bit of a push. Are you one of them? I collected data on how best to answer the question of whether Pinterest is a good fit for you and, if it is, how to grow your brand visibility and audience reach through the platform. Ready to … [Read more...] about How to Achieve Explosive Growth on Pinterest: 8 Key Ways to Build and Multiply Your Audience
Did you know that planting trees on Arbor Day can drive traffic to your site and grow your Facebook Page likes? And employee volunteer hours at a local fundraiser can elevate your search rankings and generate 5-star reviews of your business. Ask any savvy marketing pro or SEO influencer and they’ll tell you: community involvement can do wonders for your company’s online presence. Community Involvement Builds Corporate Image & Brand Reputation Whether it’s by participating in a hunger relief campaign or investing in health and wellness initiatives, a business organization’s involvement in the community can go a long way in sprucing up corporate image and brand reputation. It’s also a powerful way to create business value and drive bottom line performance — in a way that is organic and inspiring. According to Cone Communications, 82 percent of US consumers consider corporate social responsibility (CSR) and community involvement when deciding where … [Read more...] about 5 Ways to Get More Involved in Your Community & Grow Your Online Presence
Sponsored content in collaboration with ReviewJump. Views expressed in this article are those of the interviewee and do not necessarily reflect SEW’s opinions. Customer reviews are an important contributing factor to local search rankings. But Brodie Tyler, founder of ReviewJump, believes that they aren’t given enough emphasis – by businesses or the SEO community. The business of reputation management has changed drastically with the advent of the internet. The BrightLocal Local Customer Review Survey 2015 found that 92% of customers will read online reviews to determine whether a local business is a good one, and that 80% of customers trust online reviews as much as a personal recommendation. “Pre-internet, you used to ask around, ask your friends and family for recommendations, and that was basically your reputation. Now, with the internet, everything’s public. You can’t hide anything. Customers can leave you a review without your control,” … [Read more...] about Are you paying enough attention to reviews in your local SEO?