The bounce rate therefore helps you ascertain the quality and relevance of your page to the audience. A high bounce rate indicates that visitors aren’t finding what they are looking for when they reach your page, that the content is low quality or that the audience doesn’t match the purpose of the page. In some rare cases, a high bounce rate can instead mean your visitors immediately found what they were looking for. … [Read more...] about What is your Bounce Rate and Why Does it Matter for SEO?
Analytics bounce rate
2. YARPP After a visitor has read your blog, can they find something else to read? If not, a high bounce rate is a no brainer. However, this issue can easily be taken care of if the user is exposed to a list of “related posts” or “other popular posts,” by means ofYARPP. The plugin uses an advanced algorithm to pick related posts, which fosters greater user engagement and hence a lower bounce rate. … [Read more...] about 8+ Best WordPress Plugins That’ll Help Reduce Bounce Rates
6 Proven Ways to Improve Bounce Rate According to BrightEdge Research an estimated 52 percent of clicks on non-branded queries will go to the top 3 sites listed on the SERP. The higher your site ranks, the more clicks you will naturally receive. When Google ranks websites, they use their algorithm to try and identify the sites that best answer the needs of users. This means that they take into account engagement metrics, including a good (lower) bounce rate. This ranking factor assumes that sites with a low bounce rate do a better job of engaging readers and encouraging them to further interact with the content. When users engage with the site, Google assumes that this indicates they answer the user’s intent and needs. … [Read more...] about What Is an Acceptable Bounce Rate?
Hooking up your site to services like Google Analytics provides you with a wealth of knowledge and data about visitors on your site. But it can be hard to know how to interpret all this data. And of course, you should also think about what your goals are. What’s most important for you may differ, based on the purpose of your site. … [Read more...] about Ask Yoast: Which is better in terms of bounce rate and traffic? • Yoast
Wording. The wording you use should make it obvious what will happen if a user presses a button, such as ‘Add to cart’ or ‘Checkout.’ Colours. Test to see which colours work best. Contrast is key. Many sites tend to go for yellow or green, but what works for one site doesn’t necessarily work for another. Size. Make them big enough to be seen easily, but not too big. Placement. Buttons should be placed where users’ eyes are likely to be as they scan around the page. Adapt for different devices. Calls to action should work across various mobile devices as well as desktop. Test. There are no right or wrong answers here. Wording, colour, shape, placement etc can all be tested to find what produces the best results. … [Read more...] about 14 ways to reduce your site’s bounce rates