I’ve watched Microsoft fight Google in search for a very long time. Bing has come a long way, and I’ve been pleased to see a strong competitor emerge. But Microsoft hasn’t actually hurt Google’s share. It’s only robbed from its partner, Yahoo. So how’s Microsoft going to beat Google? Comments from departing CEO Steve Ballmer suggest there are no new tactics in the playbook. Ballmer spoke yesterday at Microsoft Financial Analyst Meeting 2013, saying that, among other things that Google was a monopoly. That might sound scary if even Google executive chairman Eric Schmidt hasn’t admitted that. But being a monopoly isn’t necessarily illegal, and Google was cleared of any wrong-doing in the search space by the US Federal Trade Commission last year. So what’s the plan? Complain or find another way to win? If there is a fresh, innovative plan, I certainly didn’t find it in Ballmer’s comments. Below is a transcript of his … [Read more...] about When It Comes To Google, Microsoft’s Ballmer Is Still Fighting Old Battles With Old Tactics
Apple google microsoft battle for your internet experience
Google remains the dominant player in search marketing, but the industry is changing very rapidly and the old certainties may erode. Does voice search provide a platform for Microsoft to compete? A study earlier this year revealed that Microsoft’s speech recognition technology demonstrated only a 5.1 percent word error rate in Switchboard, a conversational speech recognition task. This shows impressive development and shows that Microsoft is more than competitive in this domain, but it is only part of the picture. Speech recognition and voice recognition are significantly different. The former extracts words and comprehends what is said; the latter also understand who said it. We could frame this as content and context. Context will be the defining factor in who becomes the dominant player in voice search, with an increasing amount of internet-enabled devices providing the opportunity for a seamless, conversational experience. No doubt, search is at the very heart of this … [Read more...] about How does Bing’s voice search compare to Google’s?
share tweet share pin it e-mail share In recent years, Google seems to have overtaken devices of all types, serving as the default search engine on the most popular web browsers. This position can partly be blamed for Google’s continuing domination of search engine market share, with top competitor Bing unable to gain traction. That may be about to change. First, Firefox decided to swap Google for Yahoo! as its default search engine and now a rumor has Apple dropping Google as the default search engine in Safari, the browser used in all of its devices. Users can easily change the default search engine in any browser, but few users put in that effort. The Apple-Google Battle At the heart of things is a rivalry between Google and Apple, which seems to explain the absence of Google Maps and YouTube on brand new installs of iPhones. The company chose to instead develop its own navigation program, Apple Maps, and work hard to win Google Maps … [Read more...] about Apple Reportedly Moving Away from Google as Default Search Engine –
For all the excitement aboutMicrosoft Live SearchCashback, I think anew announcementout today is far more important to Live Search’s potential growth. It willbe the default search engine on Hewlett-Packard computers sold in North America beginning in January 2009,winning the deal from Yahoo. HP is currently the world’s largest PC manufacturerand second largest in the United States. Below, more about the deal plus a review of all major computer-search deals. HP computers will have a special HP-edition Live Search toolbar as part of the InternetExplorer browser they ship with. Aside from providing links to key HP services,the toolbar will include a search box set to use Live Search by default. The toolbar will also put Microsoft’s Flash-rival Silverlight on the computers. Microsoft says the distribution deal is the most "significant" that they’veever done. While many assume that Microsoft already has a natural advantage inthe browser since it makes Internet … [Read more...] about Microsoft Wins Deal For Live Search To Be Default On HP Computers
The Google Glass project is generating a significant amount of buzz. Really, it is scary how amped up people are about the product. But, why shouldn’t they be? It is a whole new technology. If you don’t know, Google Glass is the name of a new technology Google is developing that basically allows you to view things you would normally see on a smart phone through a pair of glasses, as well as do much more. In this blog post we make some predictions for the future of Google Glass. 1. The Small Screen Will Force Those To Adapt To Space Constraints The Google Glasses will, of course, have a smaller screen than a PC. But the glasses will also have a smaller screen than any smart phone on the market. The viewing area is minimal, and it only resides on the right hand side. Because of this, everything that is rendered for Google Glass will be incredibly small. This will create a whole new medium for Web viewing and usability. Google and third-party interests will need to explore … [Read more...] about 10 Predictions for the Future of Google Glass