Automated optical inspection pcb
Not interested in the story or example scenarios? Jump to the heading starting with ‘Screaming Frog Custom Extraction’. As an SEO, chances are you’ve worked with a WordPress CMS and installed the Yoast plugin. One of its best features is the ability to generate an SEO ‘score’ for each of your pages based on occurrences of their target keyword. It also allows you to observe instances of that keyword in the copy of the target page. For sites which aren’t on WordPress, doing this manually can be laborious. This is why I’ve put together the process below using Screaming Frog and Excel. A benchmark of current targeting, useful in many scenarios such as future reporting or tracking implementation To mitigate the risk to organic performance from significant copy changes, for example during a re-branding and/or domain migration Data for internal anchor text-led fix for cannibalisation against one target keyword Auditing targeting on discrete versions … [Read more...] about 4 modern uses for keyword counting and how you can automate it
I like lists. Okay, that’s not quite true. I LOVE lists. Growing up, one of my favorite book series was The Book of Lists. So it’s no surprise then that when it comes to email marketing, I seek out opportunities to use them. One great combination of marketing and lists takes place at any car service center. Through an offering often called a “multi-point inspection,” the auto shop conducts a laundry list of maintenance checks as a diagnostic tool to see if anything needs attention. Similarly, a good email marketing program deserves this kind of check-up on a regular basis. This comprehensive review is designed to ensure everything is working properly, identify areas where tuning is required, and determine if there are opportunities to upgrade select aspects of the program. While this should be customized for your vertical (e.g., retail, B2B, etc.) and your business (“yes” is not the correct answer to the questions below in all cases), consider … [Read more...] about Conducting A Multi-Point Inspection On Your Email Program
Yesterday I noticed a very large number of new patents listed in the USPTO assignment records for Google from IBM, and made note of them in a post, Google Acquires Over 1,000 IBM Patents in July. I didn’t expect or anticipate the interest that my post would stir up, though I probably should have, given what seems to be an increased amount of litigation directed at Google involving patent infringement claims, with Apple taking on HTC and Google, Oracle and Google disputing use of Java in Android, Purple Leaf taking exception to Checkout, and other suits. Given the interest in the IBM patents in a number of places on the web and some conversations I had, I thought it might be a good idea to provide the list of patents that Google acquired earlier this month. Google acquired a number of additional patents from IBM earlier this year and last year as well. I included those in my February post, Google Patents, Updated and Google Self Driving Cars Get Jumpstart from IBM Patents. In … [Read more...] about Google’s New Patents from IBM
Last July, a Google Blog post titled More Wood Behind Fewer Arrows announced the closing of Google Labs, where a number of experimental projects taking place at Google were available for the public to explore and try out. Many of those projects sprouted out of Google’s 20 percent time approach, where engineers are encouraged to spend one day a week, or 20 percent of their time, working on projects that aren’t necessarily part of their job description. Amongst those projects starting out as 20 percent time projects are Gmail, Adsense for content, Orkut, and Google Suggest. We’ve been told that the 20 percent initiative isn’t going away, but Google seems to be growing a little more secretive. When Eric Schmidt stepped down as CEO of Google, and Larry Page took over that role, Co-Founder Sergey Brin’s position of the company was redefined as well, and we were told that he would be in charge of “special projects” at Google. A New York Times article … [Read more...] about Is Google Aiming at Building Faster Networks and Data Transmissions?