Adam HenigeOh, I’m answering this one first because the correct answer is Joomla and I know several other people are going to copy me. I know people love this CMS, and it *can* work, but unless you grew up on this thing it’s not intuitive in any way shape or form to do even basic things as an SEO. Need to change meta descriptions? Good luck! Once you find them, unfortunately, you may not be able to change the page titles while you’re there. Everything is a wild goose chase when I work with this CMS and every installation and update seems to completely reconfigure where every element is. That, of course, is super fun when you’re trying to find an answer on Google and the answers might as well be describing how to set up an Apple IIe for the amount of relevance it has to the install of Joomla you’re looking at. Jerod KaramI’m going to take the cop-out answer here. They’re all terrible and they’re all decent (not great) in their own ways. … [Read more...] about Content Management Systems to Avoid
Avoiding the issue 7
With the rise of comprehensive digital marketing, search engine optimization (SEO) has been somewhat on the sidelines. Why would you spend your time on keywords, tags, and links (all this technical stuff) when you have paid ads, social media, and content? Though a bit ignored, SEO is still increasingly important to a site’s overall performance in search. … [Read more...] about 5 Silly but Harmful SEO Mistakes Digital Marketers Need to Avoid
It can be so frustrating when the social media and reputation management teams are not in sync with a company’s customer service team. Many people these days like to post reviews, comments, customer service issues, and mentions of businesses on social media. It is imperative that customer service teams monitor this social chatter and review sites to ensure that all inquiries are being handled in a timely and helpful manner. … [Read more...] about How to Avoid Digital Customer Service Fails
9. Use the Right Blogging Tools Decades ago, writers relied on coffee, muses, existing written materials and a reinterpretation of their own concepts to find their inspiration. These days, those who catch content fatigue have many more options at hand, including some of the very best blogging tools leading to a smooth, rapid recovery. According to Digital Marketing Institute, now you can make the most of a plethora of free or almost free blogging tools that serve the same purpose, but can help you in different ways. For instance, KingSumo is a great pick if you wish to optimize your blog post headlines and grow your traffic on WordPress. Freepik lets you upgrade your visuals by grabbing beautiful, free pictures that are compatible with the message that you’re trying to send to your audience, while the popular Hubspot’s Blog Topic Generator gives you the fresh food for thought that you may require to develop high-impact blog topics. The key is to use this diverse arsenal to … [Read more...] about How Can Content Creators Avoid Content Fatigue?