Earlier this week, Microsoft got some positive news about its search share growing thanks to a Live Search Club program it started in May. But then came the criticisms. Was the traffic just off people using robots to win prizes? Nope, says Microsoft. I had a short talk with the new general manager of Window Live’s search business group, Brad Goldberg, earlier today. The traffic comes from real people, and he thinks Microsoft will retain those people over time. Compete: Microsoft Gaining Searches; Live Search Club Giveaway Working? is my earlier article that looks at how Microsoft saw a big jump in its search traffic, according to metrics firm Compete. It jumped to a 13.2 percent share of traffic in the US for June 2007, after a year of being stuck around the 10 percent level. Nearly all of the rise was due to traffic from the Live Search Club game site, where people can win things such as Xboxes for completing puzzles that involve searches. After the stats were reported, Bots … [Read more...] about Microsoft On Search Gains & Live Search Club
Compete is out with its latest search marketshare report for June 2007, showing that MSN/Windows Live Search has posted a dramatic rise since last month. This appears to be do to the Live Search Club promotion that’s going on. Below, a look at the trend, a history of how giveaways for search have and haven’t worked, as well as some revisiting to past issues with Compete’s figures. First the figures. Below is the share of searches in the United States estimated to happen at each service, based on the ISP data, traffic panel data and toolbar tracking information that Compete gathers: You can see that after a constant climb since October 2006, Google finally sees a drop to 62.7 percent, down from a high of 67.0 percent for May 2007. Microsoft’s Windows Live & MSN Search service are the beneficiaries, jumping from 8.4 percent in May 2007 to 13.2 percent in June. Here’s the complete June 2007 rundown: Google: 62.7% Yahoo: 19.6% MSN/Windows Live: 13.2% Ask: … [Read more...] about Microsoft Gaining Searches; Live Search Club Giveaway Working?
If the buzz is to be believed, Sam's Club is now a search engine optimization company that is targeting the local search market aggressively. The fact is, this isn't something new; it's just recently come to the forefront. Sam's Club has partnered with a company called Innuity to offer a program that is primarily targeted at small businesses looking to get noticed in the local search results.Many people are screaming that this is a "worthless" service - but I disagree. It's not worthless, but it also isn't close to the service a comprehensive search engine optimization company can offer. Let's take a closer look - with the caveat that I am assuming that the service listed on the Innuity page for LeadConnect is the same service being offered through Sam's Club (also called LeadConnect).What They're OfferingFor $25 a month for Sam's Club members (and $39.95 a month for non-members), you can sign up for the LeadConnect service from Innuity. You'll get access to a dashboard that you can … [Read more...] about Sam’s Club Wants to Be Your Search Engine Optimization Company – Should You Let It?
Here is a photo of a bunch of Googlers on the rooftop of the Google Dublin office after their Google paint club finished painting the view. I know it was from the Google Dublin area but I am not sure if everyone in this photo works for Google or not. The photos are on Instagram.This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers. … [Read more...] about Google Painting Club
Wow. Asa Dotzler, community coordinator for Firefox marketing projects, is urging the world to add Bing to Firefox and dump Google, over comments Google CEO Eric Schmidt made about privacy. Does this mean Bing will finally be allowed into Firefox as a default choice for users? Hey Firefox – Let Us Pick Our Own Search Engine! from me last year covers how Firefox has consistently excluded Microsoft’s search engine as a built-in option for their users. The most current version that I run doesn’t include Bing. Heck, even Google’s competitor to Firefox — Chrome — includes Bing as a built-in option. As a result, those who want to take Dotzler’s advice to “easily” switch to Bing have to not-so-easily manual find and install a Bing add-on for Firefox. Personally, I hope Dotzler will make it a crusade within Firefox to add Bing as a built-in choice. That would really support his call for a Bing switch far more than pushing an add-on ever … [Read more...] about Mozilla Folks Attack Google On Privacy; Will Bing Finally Be Admitted Into The Firefox Club?