This approach works best if you understand the timeline of your overall buying cycle. Most people aren’t ready to buy something new from your business right away. However, after a while, new needs and demands often arise that your business can help meet. … [Read more...] about What is the Best Way to Use Retargeting?
Best way to create ecommerce website
Always stating the obvious. Studies show people won’t buy online if the shipping costs aren’t clear. In fact, if they are uncertain about shipping, payment and/or the returning process, they’ll most probably abandon the purchase and leave your website. Customers don’t want to pay for their order and then have to wander whether the shipping will be carried out in accordance to their expectations. Talk to your eCommerce copywriter to clearly explain every detail about these elements so your terms will always be understandable, even when they aren’t your selling points. State the obvious – don’t hide the actual shipping costs and payment conditions writing them with tiny font sizes or by using extra asterisks and footnotes. It’s not fair to your potential customers and it will deter them from your company when they notice you are hiding something that important for them. … [Read more...] about Sell More with a Quality Ecommerce Website
Before you think about how to proceed, you are studying all the e-commerce business strategies. The trends in the market keep changing now and then. Thus, you need to do proper research on the different techniques of e-commerce you are going to use on your customers. If your e-commerce website is national, then you need to understand the tastes of people living in different states, and if it is international, you need to keep your products global. … [Read more...] about 10 Tips to Attract More Customer in eCommerce Website
Make sure the page has a great intro. It’s the glue that holds your products together and the main reason the potential buyer ended up here. Even if they scroll right to the product listings, they’ll appreciate the extra information (and Google certainly does). List all other categories as well, or at least make them accessible via a drop-down, especially when you have a lot of categories like Amazon does. It makes more sense to make them available rather than listing them all. But if your shop only has ten categories, list them, for example in a sidebar or footer menu. Product listings need a proper call-to-action, so don’t hide it. Add a button. The product image in the listing will help convince the visitor to click, buy or compare an item. Use good quality, stunning images that display the product well. Optimize the product title, for example by including the SKU as well. As well as having SEO benefits, people searching for specific products – like that one … [Read more...] about eCommerce usability: the ultimate guide • Yoast