by Alex Chris81 Comments As a beginner to search engine optimization (SEO) you need to understand that there is no magic way to rank your website in the first page of Google, Bing or Yahoo. Search engines are governed by complex algorithms and it takes a lot of time and effort to ‘convince’ them that your website or web page deserves one of the top spots.Nevertheless, there are certain rules you can follow to optimize your website and provide the search engine bots with the necessary signals.While the web is floated with SEO tips and advice, most of the articles talk about SEO in a theoretical level and not how SEO can be applied in practice.THE COMPLETE SEO GUIDE A step-by-step guide on how to increase your traffic in 60 days or less. Learn how to practically build a successful website or blog.The ONLY SEO Guide you will ever need to read!DOWNLOAD NOWIn my opinion, this is why most website owners are confused and they either give up with SEO or simply do not … [Read more...] about SEO Tips For Beginners – 15 Ways to Google Boost Your Web Site
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After over a decade of doling out penalties, Google has caused the rise and demise of manipulative SEO methods. Many professionals have nearly forgotten the broad space for manipulation enabled by on-page SEO, and are acting on a very basic level, be it as a result of added caution or perhaps habit. No, this isn’t another article about title optimization, keyword optimization, and the importance of tags. Below, I intend to present a list of problems and solutions that will help you improve search engine rankings using on-page elements from less talked about, yet still significant, angles. To draw a parallel, envision your site as a brick and mortar store. Your off-page SEO would be equivalent to reputation management and PR efforts, while on-page is more about what your store contains: the shelves, the cash register, etc. Each element varies in importance, but all are crucial to the store’s success. Often, business owners insist on getting quotes for off-page work only, … [Read more...] about 8 Advanced On-Page SEO Tips You Need to Know
If Microsoft’s walkaway from the Yahoo deal is indeed a ploy to save $5 billion, Microsoft CEO Steve Ballmer may have proven himself pennywise and pound foolish. He was prepared to spend billions to finally make Microsoft a serious rival to Google. For a bit more, he may have destroyed Microsoft’s chance to get there. Despite what I’m about to write, I like Microsoft. I’ve got many friends who work there (and at Google & Yahoo), and as a company, I actually want Microsoft (along with Yahoo) to provide a strong counter-balance to Google. Five Years, Nothing For Microsoft To Show Microsoft’s basic problem is this. After five years of going after Google in search, Microsoft has failed to make a dent in the big G. Millions — billions, I suppose — have been spent on the project. Huge technological effort has gone into the challenge. What’s to show for it? Google’s at all-time highs in the US and Microsoft has lost share. Three out of … [Read more...] about Abandoning The Yahoo Deal: Microsoft’s $5 Billion Mistake?
Whether it’s your CMO, your client or your client’s boss, we’ve all worked with someone who just doesn’t quite get search. And that’s OK. We can’t expect everyone to understand the intricacies behind what goes into that No. 1 ranking. SEO is easy in theory, but it’s a daunting task to take on, and Google isn’t exactly making it any easier on us. Still, having to explain the same thing dozens and dozens of times isn’t why we got into this business. Anyone would go a little crazy if they did that. So, in an effort to make both of our lives just a little easier, here are seven things I wish executives knew about link building and SEO. 1. Yes, You Still Need Links To Rank No matter what you read, link building is not dead. As long as people still rely on search engines to find information and as long as those search engines rely on links for rankings — and they do — link building isn’t going anywhere. Of course, the … [Read more...] about 7 Things I Wish Execs Knew About Link Building
One of the best books I read this year was The Productivity Project: Accomplishing More by Managing Your Time, Attention, and Energy by Chris Bailey. I had originally heard of the author from his popular website, A Year of Productivity (which he has since moved to A Life of Productivity). AYOP was centered around Bailey taking a year off to research productivity and all the purported techniques that were supposed to help us accomplish more in less time. The book, for being about someone experimenting about productivity, wasn’t dry at all and was extremely easy to read. He gives estimated reading time at the beginning of each chapter, which is something he always does with his blog posts. I appreciated this because it let me know how much more reading time I needed to carve out before bed to finish a chapter. Below, I go over a few productivity methods that didn’t work for the author and a few that did. Which Productivity Techniques Don’t Work Bailey tries several … [Read more...] about This Author Identified Which Productivity Methods Work and Which Don’t #SEJBookClub