When we analyze the state of search, we normally look at specific national markets. That’s because each country’s Google index has its own algorithm, tailored to the behavior of its users. But sometimes it’s good to zoom out and take a global perspective. The Searchmetrics SEO World Rankings show which websites dominate across national boundaries. Bringing together data from 10 countries, the infographic crowns the most visible domains and the biggest winners over the last 12 months, and reveals what has changed around the world since last year’s World Rankings. … [Read more...] about SEO World Rankings 2018 – The Top Global Domains and Big Winners
Biggest loser winners where are they now
Texas Holdem Poker: -198,344 Likes (0.30% decrease) CityVille: -72,631 Likes (0.29% decrease) Lady Gaga: -65,505 Likes (0.12% decrease) Rihanna: -49,861 Likes (0.08% decrease) Shakira: -48,359 Likes (0.09% decrease) AKON: -47,937 Likes (0.11% decrease) Justin Bieber: -45,274 Likes (0.10% decrease) Mafia Wars: -39,708 Likes (0.21% decrease) Michael Jackson: -35,271 Likes (0.21% decrease) Enrique Iglesias: -35,271 Likes (0.12% decrease) … [Read more...] about The Biggest Losers Of The Great Facebook Like Purge Of 2012
Fred Update: Another update that was not confirmed by Google bears the nickname “Fred”. This came in calendar week 11, which was the most turbulent of the year. According to searchengineland, ad-heavy websites with low-quality content were worst affected by this update. Dictionary Update: In June 2017, an update created (more) Visibility improvements for dictionary domains. URLs for dictionaries improved their rankings first and foremost for short-tail keywords that could have various different user intents, Google User Localization Update: Since October 2017, users are given search results based on their current physical location, regardless of the top-level domain (e.g. Google.com/Google.co.uk) they enter into the address bar. Big wins for dictionaries As mentioned above, online enyclopedias and dictionaries are amongst the biggest winners of 2017 (besides publishers). The trend that has seen Google ranking these domains for short-tail keywords that do not have one clear … [Read more...] about The Story of 2017: Google Winners & Losers
Losers: Popular news sharing site Reddit topped the list of losers, followed by NBC Sports, Vogue, SongLyrics and Bloomberg Business. I suspect a bunch of people at Reddit are about to lose their minds over this. But the Reddit home page doesn’t test as mobile friendly, and that could be true of many other pages inside the site, as well. … [Read more...] about Are These The Winners & Losers Of Google Mobilegeddon?
Marin Software, Kenshoo Named As Facebook’s Atlas Paid Search Partners This morning, Facebook announced the expected relaunch of Atlas, the ad serving and measurement challenger to Google’s DoubleClick. Both Marin Software and Kenshoo have been named as Atlas’ paid search partners. Facebook describes the partnerships working this way: Using a Search Engine Management (SEM) tool, a marketer can create paid search campaigns at scale and […] … [Read more...] about Google Panda Losers, Right To Be Forgotten & Google’s 16th Birthday