Did you know that bounce rates within the range of 26% to 40 % is considered excellent, 41% to 55% roughly average, while that lying between 56% to 70% is higher than average? But once you have a bounce rate of over 70%, it is time you do something about it. This is not a good sign. Web analytics guru, Avinash Kaushik, in a video featured on BLUE COROMA, defines bounce as, “I came; I puked, and I left.” As explained by Google Analytics, Bounce Rate is the percentage of bounced visits, which is the number of visits in which the person left the website from its landing page, without browsing any further. Which webmaster would want this for their site? Factors like slow load times and unattractive web design play a crucial role in increasing bounce rate. The good news is that there are some simple plugins that can help you reduce this rate.Tutorial: How To Reduce Page Load Time Under 1 Second Average bounce rates for different kinds of sites and devices Via … [Read more...] about 8+ Best WordPress Plugins That’ll Help Reduce Bounce Rates
There are a number of metrics that business owners and marketers have to wrap their head around, meaning it can be challenging to keep up with it all. One of the most important metrics to educate yourself on are your bounce rate analytics, as these figures directly affect your SEO. Your bounce rate reveals the percentage of people that land on your site but don’t take any action on the page they reach. Because they haven’t clicked any links, a ‘read more’ tab, menu item or anything else on your page, the Google Analytics server never receives a trigger from the visitor. The user has therefore bounced off your page, never engaging with the landing page and ending their visit after glancing at just one page. The bounce rate therefore helps you ascertain the quality and relevance of your page to the audience. A high bounce rate indicates that visitors aren’t finding what they are looking for when they reach your page, that the content is low quality or that … [Read more...] about What is your Bounce Rate and Why Does it Matter for SEO?
Gabriele Regalbuto 6 Proven Ways to Improve Bounce Rate According to BrightEdge Research an estimated 52 percent of clicks on non-branded queries will go to the top 3 sites listed on the SERP. The higher your site ranks, the more clicks you will naturally receive. When Google ranks websites, they use their algorithm to try and identify the sites that best answer the needs of users. This means that they take into account engagement metrics, including a good (lower) bounce rate. This ranking factor assumes that sites with a low bounce rate do a better job of engaging readers and encouraging them to further interact with the content. When users engage with the site, Google assumes that this indicates they answer the user’s intent and needs. Obtaining a good bounce rate involves a firm understanding of what Google measures when they discuss this factor, how bounce rates can differ between sites, and how you can improve your bounce rate. Here is what we want the … [Read more...] about What Is an Acceptable Bounce Rate?
I’ve often looked at bounce rates and associated metrics as a way to measure the general stickiness and appeal of a website. In my case, this has normally been blogs and publishers’ sites, but the principle applies generally. Here are several suggestions for ways to keep visitors from leaving your site and enticing them to stick around and view more pages. What are bounce rates? Bounce rates tell you what percentage of people left a given page on your website without viewing any other pages. It’s not to be confused with exit rates, which simply tell you the percentage of visitors that left the site from a page (i.e. they may have viewed other pages first). Also, it’s important to be aware that users could spend 10 minutes on your page before they leave the site. In this scenario, it could well be that the page has fulfilled its purpose (or that the user has just forgotten to close it). What do bounce rates tell you? It’s generally used, along with … [Read more...] about 14 ways to reduce your site’s bounce rates
The bounce rate debate continues… Bounce rates and how they affect a website’s ranking on Google has been discussed, dissected, and dismembered over and over again. As fully transcribed on this site, a conversation between Rand Fishkin, CEO of Moz, and Andrey Lipattsev, Google’s search quality senior strategist, led to a surprising discussion on click and bounce rates affecting search rankings. Rand stated that he has recently been running a few experimental tests with various crowds of 500 to a couple thousand people. Everyone participating was prompted to take out their cellphones, laptops, and digital what-have-yous and perform a specific search. Once the search listing appeared, he had everyone in the crowd click one of the listings at the bottom of the results page and then click away from that site. He then monitored the results over the next few days. Rand found a whole bunch of inconsistencies. In a little more than half of the experiments, the ranking did … [Read more...] about Do bounce rates affect a site’s search engine ranking?