Build xml sitemap

Here, you can figure out whether or not you want to start over. If your existing website is so horrible you want to start over, then I totally get it: I would not want to add that site to my portfolio either! Take a look at your existing website and figure out what you want to keep and what you want to throw away. Depending on what you uncover in this step, it will be necessary to perform a full website migration, which will take longer than 24 hours and is beyond the scope of this article. … [Read more...] about How to Build a WordPress Site in 24 Hours

I also recommend that you carefully consider the type of news content you publish. Google doesn’t want to see you republishing syndicated news feeds. They already have that stuff, and you’ll be rejected if your application doesn’t account for that. If your news site publishes both original/heavily edited content as well as syndicated feed content, be sure your Google News Sitemap does not include links to the feed content pages. If you get rejected, you cannot reapply to get into the Google News index for 60 days or so. … [Read more...] about A Primer On How To Get The Most Out Of Sitemaps

… [Read more...] about The Building Blocks Of Good Local SEO

But there are those who are genuinely unaware they have made mistakes, and equally unaware that those mistakes are hurting them. I’m seeing a growing wave of concern bordering on paranoia about linking related mistakes. I’m getting new clients who don’t even want me to build links, they want a linking damage control strategy because they previously paid for (and took) bad SEO advice. Now they want to see if damage has been done, and if so, undo that damage. Fair enough. Those are the scenarios where we link builders can help make repairs. … [Read more...] about Recovering From Link Building Mistakes

When someone says SEO tactics are pointless, it is true. When someone else says they are useful, that too is true. Every single SEO, SEM, link building, content publicity or other attention seeking tactic is either useless or useful. It is not the tactic itself that makes it so, it is the site for which that tactic is employed. Even something as seemingly pointless today as a meta keyword tag will have value in certain instances, like a searchable company intranet. XML sitemaps could be useful for a fee based membership site that can’t be crawled the usual way. So, the reality is I should have just wrote the above, rather than piling on. Now, here’s the other reality. Since every single tactic is useless or useful depending on the site, what I do (and what I wish more people would do) is help clients understand which tactics make sense for their particular site and scenario, and why. I know I could sell bundles of silly services to my clients and make money because they … [Read more...] about Betting On The Link Building Boondoggle Bonanza