Learn More About Your Customers At Netvantage, we also preach that you need to know your customers. Well reading reviews from customers is a great way to learn more about them. Reading reviews can help you understand the verbiage your current customers use. It is very likely that potential customers will use the same type of verbiage which can be a great starting point to find new keywords for content. Some reviews may even include questions from your customers, which can lead to a FAQ page on your website or a blog post that answers the question in great detail too. … [Read more...] about Your Business Has Online Reviews. Now What?
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Having a business is the dream of many ambitious professionals. One of the biggest challenges that come with that is not only to take the leap and start a company, but to make it profitable. For a number of years, digital marketers were meant to scale up the results of already profitable businesses by advertising online. It has now come to a point where businesses are facing constantly increasing competition and higher costs per acquisition. In other words, it’s harder for many businesses to be profitable. This is particularly true for businesses that rely on a constant flow of customers through paid traffic sources. … [Read more...] about 5 Ways to Make Your Business Profitable Online
Manually identifying and individually changing numerous directory sites and aggregators takes valuable time and effort that could be directed to other activities. And all too often, local businesses and marketers don’t make the necessary updates to inaccurate or inconsistent information, leading to frustrated customers and lost leads. Automating online listing management helps local businesses do what’s best for them and their customers without breaking the bank. … [Read more...] about Automated Tools To Help Local Businesses Tackle Online Marketing
few reasons why even a negative opinion from a customer can be a good thing!First and foremost, customer reviews, especially on a third-party site, are wonderful ways to collect feedback from customers. It's a great way to not only see where your problem spots are, but to also see what you're doing that's really resonating with customers. It could be that you're offering customers a service that you didn't realize how much your customers appreciate!Secondly, negative reviews actually help validate the positive ones! I am constantly reading product reviews at Amazon. If I see that 10 people have reviewed a product and they all give it 5 stars, I might wonder how accurate the reviews really are. But if 8 people gave the product 5 stars, and two gave it 2 stars, then suddenly the rating seems more accurate to me. I am more likely to think that maybe the 2 people that only gave the product 2 stars, didn't understand how to use it properly. Maybe it … [Read more...] about Is Your Business Under (Online) Review?
Should I Enable SMS Chatting For My Business or Client? From my limited experience, I would say sure, go ahead. The number of people using the feature is relatively low compared to traffic, your personal mobile phone number is kept hidden so other’s can’t see it, and it’s one more touch-point with your customers or potential customers. Also, you can always turn it off if it becomes burdensome. … [Read more...] about Wait. You Can Text Message Businesses From a Google Search?!?