If you’ve done a lot of SEO work and didn’t say yes to the question before this, you’re likely in a competitive industry. Excelling in a competitive search landscape often requires more than checking SEO best practice boxes. Highly competitive industries may require extensive and personalized dedication of an agency partner. Is your domain new? Have you owned/managed for less than two years? … [Read more...] about Choosing The Right SEO Solution
Last week I was jolted by booting up my computer only to see the blue screen of death. The computer was dead, dead, dead and I had to replace it with a new one, going through the painful process of restoring all of my software, tools and data. The old computer was using Windows XP, while the new one had Windows Vista, which made the transfer of data a bit less easy than I had hoped. … [Read more...] about Recovering From The Blue Screen Of Death As An SEO
The digital marketing community doesn’t pretend to fully understand what Google’s algorithm values most when it comes to ranking search results and SEO. However, there are a number of elements which have now become second nature to the industry. From including keywords in your page titles to writing engaging meta descriptions to always adding alt attributes, it’s fair to say most of us have a generic tick list. But we suspect there is something you’re not doing. While on-page SEO is part of your day to day work and backlink building is as popular as ever, how much of your time are you dedicating to optimising your website speed? This is a crucial SEO task and not dedicating some time to improving website speeds could see your sites slipping down the ranks.Why Website Speed Matters What do you do when you land on a website which is slow to load? Chances are, you click back and find a faster one. Realistically, this is the attitude of most web users as society … [Read more...] about A Crucial SEO Task
Remember, even if you do choose a paid tool, continuing to supplement it with the free or freemium versions of the other tools will only help you get a wider range of results, picking up on something other tools may have missed. The more you have to work with, the better your SEO will be. … [Read more...] about The Best SEO Tools You Should Be Using in 2018
Pay a bunch of people to link to you.Make a bunch of websites that all link to each other to increase their own authority, then link to you to increase yours.Spam a bunch of negative links from known spam sites to tank a competitor.And so on. There are thousands of shady marketers looking for ways, both organic and inorganic, white and black, to boost SEO. Google can only keep up so well, and while they are keeping up, they’re also looking for ways to minimize the damage. Hiding public PageRank was one such move. Nofollow was another. … [Read more...] about Do Linkless Mentions Help Your Rankings and SEO?