Link Fish Media and is one of the founding members of the SEO Chicks blog. Julie began working in search marketing in 2002 and soon became head of search for a small IT firm. Eventually, she started Link Fish Media, where she now serves as Director Of Operations, focusing on working with clients in ultra-competitive niches all over the world. … [Read more...] about Why mistakes make you a better link builder
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What does Link Optimization do differently? Different to other providers we do not only take internal link structure into account. We enrich this data with data from your projects in the Searchmetrics Suite or with unique data from Content Performance or our Research Cloud. With the help of information such as search volume, click price, current rankings, search intention etc. you can easily identify problems and optimization potential that is truly valuable. … [Read more...] about Hone your internal link structure with Link Optimization –
Yes, You Can Increase Keyword Rank Without Any Link BuildingThese are not the only things you can do to increase your page visibility, but these are some of the more impactful changes you can make to your site to increase your positioning without creating links to those pages. Put simply: yes you can rank a site better for specific terms without links though if the site is in a moderately competitive to competitive niche it won’t stay there long without them. … [Read more...] about Can You Increase Keyword Rank Without Any Link Building?
I would have to say this starts to become some what subjective. Some of it you can only gain from experience, looking at hundreds of sites over time. You can get pretty good at spotting paid links, paid blog posts, free directory spam, etc. When that doesn’t jump out at you, you start looking deeper for “paths” as we call them here. What content are people linking to? Does this site work for coupon offers? Did they create some really cool research that people linked to? Is their blog attracting lots of links? And so on. If you can discover these “paths” then we try to create something similar on our client’s site to attract similar links. … [Read more...] about 30 Link Builders Discuss Backlink Analysis For Campaign Design
Introduce yourself, mention what you do and who you’re representing (e.g. SEO strategist on behalf of X company). Explain your intentions. Tell them how you either want to prevent a Google penalty, or you’re trying to recover from one, and it would help if a link on their site was removed. Be specific about which page of the site the link was found on. Provide the URL. Above all, be friendly. Coming off as confrontational or aggressive is a sure way to make the site owner less likely to cooperate with you. … [Read more...] about Avoid Penguin Updates: A Guide to Removing Bad Links