Preexisting Tools & data sources for performing the analysis The data sources and tools that are already available has to be used at first place to make the best resource utilization besides from the traditional ones from search engines, like their keyword or webmaster tools like Alexa Top Sites, SimilarWeb Websites Ranking & Sites Profile for identifying competitors and SEMRush for keyword data, SuggestMrx to gather Google suggestions for the keywords. Also there are tools like Authority labs, Positionly, Advanced Web Ranking, among others are available to identify competitors rankings. … [Read more...] about What is the Best Way of Competitor Analysis in SEO?
Competitor analysis tool seo
7. Majestic SEO MajesticSEO is very simple competitive backlink analysis tool, but as we all know that everything has pros and cons so such as others this tool also has some drawback and that is like you can see only a few on your site. But it also has a solution and that is you can buy the premium package of majestic which helps you to find out all the backlinks which are indexed on your site. The best part is that this website provides a private section to find out you’re lost backlinks. I am only using this tool just because it shows the TF and CF of your site. Apart from backlinks it also shows external backlinks, referring domains, referring IP’s, citation flow, trust flow which are very important to know while doing SEO for any site. … [Read more...] about How to Find Competitor Backlinks Analysis for SEO?
Themed boxes with dedicated pages. Both Loot Crate and Nerd Block are capturing a significant amount of organic traffic by creating dedicated pages for boxes based on popular themes — a strategy 1Up Box should absolutely consider. Sponsorship/partnership opportunities. Sponsorships and partnerships are an integral (and effective) component of Loot Crate’s online marketing, and something 1Up Box should consider for their own strategy. Relationship building. Geek Me Box has done an excellent job building relationships with bloggers and earning coverage and links; this tactic could be fruitful for 1Up Box as well. Content creation and community building. None of 1Up Box’s top competitors have been successful in building a substantial blog following or community, which represents a real opportunity for 1Up Box to seize market share and grow site traffic. … [Read more...] about Search competitor analysis: backlinks, keywords and pages
Matt McGee is the Editor-In-Chief of Search Engine Land and Marketing Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at @MattMcGee. You can read Matt's disclosures on his personal blog. You can reach Matt via email using our Contact page. … [Read more...] about SearchDNA Joins Crowded Field Of Link Analysis Tools
Competitor Analysis and Brand/Entity Bias Competition research is similar to keywords research in that your client will think they know who their competition is but often it is the case that they are very wrong. Smart clients realize early that success is often budget driven so real SERP competitors are ignored because the budget isn’t there to compete. Sometimes the client buys into the “Google has a brand bias” or “I can’t compete with a big online brand” attitude so then you have to try to educate them in using the concept of entities not brands. … [Read more...] about How to Discover and Choose Competitors for an SEO Project –