This approach works best if you understand the timeline of your overall buying cycle. Most people aren’t ready to buy something new from your business right away. However, after a while, new needs and demands often arise that your business can help meet. … [Read more...] about What is the Best Way to Use Retargeting?
Consider using the user option or check the permissions
As a bonus, i especially like to capacity to deactivate/delete links. I don’t know why I don’t get google-analytics like tracking capability with bit.ly. Also wish I could use my own custom domain name on top of one of these. Finally I wish they would correlate with search.twitter.com re-tweets (RT) to see if one of my links is going viral. I wish there was a url shortener gadget for igoogle that could give you a short url without leaving the page (opening another tab). I prefer bit.ly to tinyurl. I’d love for del.icio.us to create a shortcut url for anything I (or anyone else) bookmarks so I could combine social bookmarking and sharing. Integration with Google Analytics, pass correct referrers and pass link juice I’m looking for good analytics, including city – level location tracking. I would also love for it to be mobile internet compatible (not iphon), so I can check the stats while I’m out. And 301 redirects is a must. I’m wondering about … [Read more...] about Which Shortening Service Should You Use?
Keywords: thinking about what someone might type into a search engine in order to find a post on your topic. You can research the keywords that people are actually using with the Google AdWords Keyword Planner, and you may want to adjust your post’s title or content a little to be a good fit for reasonably popular keywords. (A “keyword” can be a whole phrase, not necessarily just one word.) Interlinking: adding links to older posts (or going back and updating old ones to link to newer ones, too). This isn’t just good for your SEO – it helps readers to engage more deeply with your blog. Each time you write a post, make sure you include a link to at least one other post or page on your blog. Meta tags: if you have an SEO plugin like All in One SEO Pack installed, you can easily set the title and meta description for your post. This title shows up in search engine results and in the browser tab for the post. The meta description normally appears in search … [Read more...] about Things I Wish I Knew Before I Started Blogging
Target new long-tail keywords for pages that get a lot of impressions – If they are already highly trusted pages, you should be able to rank for long-tail keywords just by adding them to the page in a few places. Identify abnormally low click-through rates – If the page’s average position is on the first page but its CTR is less than a few percent, there’s something wrong. Consider writing a more enticing title and meta description and adding structured data if possible. … [Read more...] about 6 Advanced Google Analytics Tricks You Should Know
Cloaking: Those savvy to search engines know that Google hates cloaking, which is the act of showing a search engine something different than a human being would see. It’s often associated with spam. There are plenty of cases where people have shown misleading content to a search engine, in hopes of getting a good ranking. One example is from 1999, when the FTC took action against a site that was cloaking content that ranked for “innocent” searches like Oklahoma tornadoes and instead directed them to porn sites. The idea of a publisher forcing a search engine to allow cloaking would be somewhat similar to a newspaper being forced to write whatever a subject demanded be written about them. … [Read more...] about ACAP Versus Robots.txt For Controlling Search Engines