Millions of bloggers across the globe are successfully using WordPress to reach out to their target audience. According to WordPress usage statistic published by Torque, 27% of all websites available as of October 2016 were WordPress-based. What makes WordPress more important is the fact that this platform can be efficiently used as a Content Management System for running your website. Many businesses are leveraging of this amazing feature to reflect their business priorities cost-effectively. In fact, WordPress’ market share among all content management systems is close to 60%. I have compiled a list of 10 plugins here, which prove useful for businesses because they extend the functionality of the WordPress site.Tip: Get 10X more e-mail subscribers with this WP plugin 10 WordPress Plugins for Business Websites 1. OptinMonster:OptinMonster, provides webmasters an easy-to-use form builder that allows them to create beautiful opt-in forms that are proven to … [Read more...] about 10 Must Have WordPress Plugins for Business Websites
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By Sean Last updated on January 31, 2019 at 05:40 pm Google’s efforts to improve their local SEO has been met with positive results during the past year, with numerous businesses benefiting from the increased traffic and online presence. In turn, more and more websites have been optimized to keep up with the trend. With this in mind, optimizing your local SEO effort is crucial for the growth of both your business and your online presence. With e-commerce and social media impacting the online marketplace greatly, businesses have become even more competitive than before. Here are some tips and techniques that can help your business’ local SEO. Regularly update your website A study conducted by Blue Fountain recently has shown that customers would think of a brandless when its website has not been updated. Personally, I’ve seen numerous cases of this in the past when looking for brands and products. Going to a website of a brand that you want to inquire or make a … [Read more...] about Why It’s Important to keep your Business Website updated for Local SEO
This article aims to provide valuable information that will help small business owners to leverage the benefits of launching their business online. Is it really easy for them to handle their business and online stuff together? Well… I would say it’s not that easy, though it’s not that much harder as well! Starting a local business and expecting local customers from offline marketing techniques like word of mouth publicity, local daily ads and other offline stuff is understandable but running your business online and targeting customers and sales on the web is another thing and it requires special tactics. I am going to explain some of those tactics in this article that will give you immense knowledge, confidence and determination to get started with your business online. Steps to put your business online: The foremost step is to have a neat and clean website depicting your business specifications and services. Many a times I have seen people giving not much … [Read more...] about Do You Really Need an SEO Expert for your Local Business Website?
Link building remains the cornerstone of most search engine optimization efforts. According to Moz’s “2015 Search Engine Ranking Factors Study,” links have the strongest association with higher search rankings of all the (known) attributes used by Google in its core ranking algorithm. But one of the most common issues for small businesses is the struggle to build quality links. Lacking familiarity with current SEO best practices, many small firms still fall for the infamous black hat tactics to get links. That is a mistake. You see, search engines will continue to crack down on link exchanges, paid anchor placements and other shady approaches to building links. Therefore, it is best to avoid these “old school” methods and focus on relevant, authoritative links that drive real traffic. Here are six ways to build such links for your small business website in 2016: 1. Partner with niche-specific influencers Niche-specific influencers have connections with … [Read more...] about 6 strategies to build links to your small business website
A company website is the core of most local businesses’ online presence. In fact, more than half of all SMB online marketing service dollars are spent on the Web presence category, including Web design and hosting, according to a Borrell Associates study released late last year. Yet, despite its central role, the vast majority of SMBs continue to struggle in developing a site that can be easily found in search and that provides the information, engagement and trust that consumers are looking for. A recent vSplash audit of the presence of 3.9 million U.S. SMB websites found deficiencies in many key categories. For example, one-quarter of the SMB websites audited could not be found in online searches because their websites earned a Google PageRank of zero or had no Google PageRank. Over 90% of SMB websites didn’t display a contact email address, while nearly half lacked a phone number on their homepage. Each of these deficiencies presents potential missed opportunities for … [Read more...] about 8 Keys To A Successful Local Business Website