Now, your bounce rate isn’t something the Google algorithm directly considers, but that doesn’t mean it has no effect on your SEO. RankBrain, which seeks to improve search results for users by understanding their search intent, listed the bounce rate as the third-most important ranking factor of Google’s algorithm. If a user leaves your page without interacting further, RankBrain may think you are not meeting the searcher intent adequately and may therefore view you as unworthy of a high rank. Furthermore, a lower bounce rate means a better user experience as well as greater chance of conversions and sales. … [Read more...] about What is your Bounce Rate and Why Does it Matter for SEO?
Does age matter in a relationship
A captivating title: One that stands out from other content and entices people to read more. Recent title trends include numeric lists like “The 10 Best…”, which draw people in with a promise of a concise, authoritative presentation, and teasing titles like “You’ll Never Guess What…”, which naturally pique human interest. A unique value: Every article should be unique and valuable in some way. Audience specificity: Shareable articles communicate to a specific audience, sometimes very specific (think, “middle-aged female cat owners with diabetes”). You may alienate a broader audience, but you’ll be dramatically increasing the interest of the narrow audience you retain. Concise material: This content can be easily read and digested in a single session. Bulleted lists, numbered entries, step-by-step articles, and sectioned pieces are all very effective. Accompanying images and media: Content that features an image, a series … [Read more...] about What Makes Content Shareable & Why It Matters for SEO
Coca-Cola, for instance, knows it’s not just a soda company. Their “Why” could likely be paraphrased by one of their taglines: “Open Happiness.” Coke has sold happiness, fun, and sharing good times with friends and loved ones for decades. They have been killing it in the story department with this message. … [Read more...] about Why Marketing Revolves Around Storytelling
“You have to find a way to keep track of all your thoughts and tasks. For me Wunderlist is a key tool for this. I try to go through all my entries in my Wunderlist at least once a week in the morning hours in order to prioritize or delegate tasks. I track new tasks, ideas, and also comments from my team directly in my Wunderlist, should I be working on something different that moment. As such I can continue to focus on what I was doing before the interruption”. … [Read more...] about Quotes From Experts of Entrepreneurship