Dropbox vs google drive 2017

I usually help site owners with increasing traffic to their web sites, and keep an eye on patent filings from companies that are involved in delivering information to people on the Web. But there seems to be another kind of traffic on the minds of companies like Apple, Yahoo, and Google. The intersection between internet-connected phones and local search is increasingly including such services as providing maps, driving directions, public transit information, and location aware applications. Apple has a serious interest in providing applications for the iPhone that take advantage of location aware services as well, and a new patent filing from them describes a couple of interesting new services they may offer that involve parking and public transit services. As I noted, they aren’t alone in focusing upon providing real time information involving maps and transportation. Google launched a service earlier this year that allows you to find stores and restaurants and even ATMs … [Read more...] about Apple vs. Google vs. Yahoo on Location Awareness and Parking

Google’s new +1 feature was one of SMX Advanced Seattle most engaging sessions and, as a speaker, I have received a wide variety of feedback and questions. It seems this feature has fomented a great deal of speculation and inquiry. Here is a bit more food for thought. Like vs. Google +1: What Are The Main Differences? As Google product manager Daniel Dulitz mentioned, Google +1 is an annotation system which reinforces the interactions between organic and paid results, web pages, and your Google contacts. That being said, your Google contacts are not necessarily your friends… and, you need to have a Google account to fully utilize the +1 feature. As a result, Google +1 acts as a collective rating system helping results be more trustworthy, but not adding the social infrastructure. While Google’s +1 feature does draw upon a user specific network, it does not have the same social connotations of Facebook’s network. The +1 feature does function as a validity … [Read more...] about Comparing Facebook Like vs. Google +1

Over the weekend the New York Times ran an article that summarized and largely substantiated all the rumor and innuendo about the increasingly contentious relationship between Apple and Google. A hot topic on Techmeme over the weekend, the following excerpt captures the essence of the piece: While the discord between Apple and Google is in part philosophical and involves enormous financial stakes, the battle also has deeply personal overtones and echoes the ego-fueled fisticuffs that have long characterized technology industry feuds. (Think Intel vs. A.M.D., Microsoft vs. everybody, and so on.) Yet according to interviews with two dozen industry watchers, Silicon Valley investors and current and former employees at both companies — most of whom requested anonymity to protect their jobs or business relationships — the clash between Mr. Schmidt and Mr. Jobs offers an unusually vivid display of enmity and ambition. At the heart of their dispute is a sense of betrayal: Mr. … [Read more...] about Taking Sides In The Apple vs. Google Skirmish

I thought the easiest way to share the results of the Chinese Eye Tracking study might be in a Q&A format, as that’s what most research programs tend to be anyway. I’ll cover off some of the highlight findings in this column, but the full report will be available on our site next week. On to the questions: Q: Why the Chinese market? Every time I present results from our eye tracking study (as a side note, I just returned from SES Toronto and saw at least 4 or 5 presentations that showed our heat maps or referred to the research. I should have started a royalty program!) the question I most often receive is, “Have you done this in any other cultures?” And the most common request is China. As Westerners, we have a curiosity about the world’s largest market but very little insight into the actual nature of their online interactions. When the opportunity came to present in China, we realized we could actually do a eye tracking study fairly easily. Our … [Read more...] about Chinese Eye Tracking Study: Baidu Vs Google

Marking its 14 years as a public company, Google celebrates the occasion with the way it always celebrates all significant occasions, with the release of new tweaks and updates. From a major revamp of Google Drive that now turns into Google One and more experiments with Featured Snippets, to a restyle of Display ads and many new features for advertisers, all the novelties explain how and why Google is now the world’s 3rd largest public company with a market capitalization of over $766 billion. Without further ado, let's go over these updates one by one. And once you’re finished reading through (or even before you begin reading), make sure you tune in to our bi-weekly Search Marketing Scoop podcast on YouTube Live. This time we have three leading experts on SEO, PPC, and Content Marketing - Mark Traphagen, Content Strategy Director at Perficient Digital, Marie Haynes, Owner at Marie Haynes Consulting, and Gianluca Binelli, Founder at Booster Box - discuss all the … [Read more...] about Google News Digest:  Display Ads, New Featured Snippets, and a Rebranded Google Drive