Google is a search engine that millions of people around the world use day in day out for various reasons, such as research for business people and students, entertainment amongst other reasons. To fully utilize Google searches, different essential tips ought to be at your fingertips. Outlined below are a few tips by Redshed. Tabs: The first and the foremost tip is regarding the tabs that are usually displayed in every search which are currently; Image, Web, News, and More. These tabs are meant to aid you in deciding what kind of search you require; whether its Images, Web sites, or even News. News will be displayed when you select the News tab; websites will be represented on the selection of Web tab and images on the Image tab. These tabs are there to help you save time during your exploration, and they may be beneficial if fully utilized. Quotation marks: Sometimes, you may want to search for a specific item. To improve the search results, you may try using quotation marks when … [Read more...] about Useful Tips for Better Google Searches in 2018
Exact google search
Mike Kilinski attended the annual Think Auto Google event in Toronto, Canada last week at that event, the head of Google Brain in Canada said that Google now uses click data for rankings. He said Google looks to train their AI models when "someone clicks on a page and stays on that page, when they go back" and so on.It was not 100% clear if he was talking about just training the models or if it directly impacts the live search results. It might just be used for building new models later based on the feedback they get back from these models. Google has time and time again said that they do not use click data for ranking purposes because it is too easy to spam and too noisy.But here we have someone at Google supposedly saying they do. Here is the audio recording Mike grabbed: Your browser does not support the audio element.Here is the transcript:Question more practical for auto advertisers... How has or will machine learning improve Google search as it relates to our … [Read more...] about Google Brain Canada: Google Search Uses Click Data For Rankings?
Google Search Console got a much-needed facelift that has slowly rolled out to users recently. The old format is still available for users, but the inevitable will happen where everyone is forced to use the updated platform. The platform is still a work in progress, and Google says some of the reports haven’t been migrated over yet, and some of those reports will be in a different form. But that didn’t stop me from starting to analyze the updated platform. Here’s what’s good and bad about the new version: Good Year-to-Year Comparison The biggest change that most SEOs are likely excited about is more historical data, up to 16 months of data to be exact. Previously, data only went back 90-days, limiting your comparisons. Now, you can compare to the previous year, which is extremely beneficial for season industries. There are a variety of options to compare data from, with a custom option as well. Index Coverage Index Coverage combines the major metrics from the … [Read more...] about Google Search Console Update: the Good & the Bad
share tweet share pin it e-mail share What does it actually mean when we say that Google uses Machine Learning algorithms? In our latest Unwrapping the Secrets of SEO, guest contributor Olaf Kopp explains what exactly this refers to and where neural networks are applied in Google Search. Webmasters and SEOs take heed: you’re key to helping provide Google’s algorithms with training data. This article is the last in my series on Machine Learning. The previous Unwrapping posts can be found here: Part 1: How Google Interprets Search Queries Part 2: It’s All Semantic For Google Search Part 3: How Does Google’s Knowledge Graph Work? Unwrapping the Secrets of SEO As discussed in the article, The Semantic Web (German), systems based on the innovations of Web 2.0, which make information identifiable, categorizable, measurable and sortable according to context, are the only way to get on top of the flood of information and … [Read more...] about Machine Learning’s Role in Google Search
The new Google Search Console isn't fully on par with the feature set of the old Google Search Console, but John Mueller of Google hinted that a new feature is in the works. Richard Hearne asked John if the "links from" data will be coming into the Index Coverage report in the new Google Search Console. John hinted that it is in the works and will be coming to the tool.John wrote on Twitter "we generally try to avoid pre-announcing things, but you're not the only one with that feedback :)."Here is the full set of questions:We generally try to avoid pre-announcing things, but you're not the only one with that feedback :).— John ☆.o(≧▽≦)o.☆ (@JohnMu) May 18, 2018 When will this be coming? That I don't know, and I doubt John knows the exact date either but he probably has an idea on the target date of release.Forum discussion at Twitter. … [Read more...] about Google Search Console Beta May Be Getting Links From Data