It’s been big news recently about major brands and Google penalties, and the floodgates feel open on people spotting even more brands possibly hit out there. Some new crackdown by Google? No. It’s the rise of hyperactive attention in this area, and that’s turning into a problem. Hence this open letter, on how we’re planning to address “public penalty reports” here at Search Engine Land. In Summary: Penalties Aren’t Always Newsworthy The TL;DR is this. We’re not going to be writing about every brand that is suspected to be hit by a Google penalty. Unless there’s some exceptional news value, there are better things to do. Google has been hitting big brands with penalties for over a decade; Google’s even penalized itself five times. Brands being penalized by Google aren’t news, though the circumstances in some cases might make them so. That’s the summary. The long answer is below. Buckle up for it, if you really care … [Read more...] about Why Search Engine Land Will & Won’t Cover Someone Being Penalized By Google
Explain search engine
As promised, nowthat a full calendar year has gone by, it’s time to look at some key stats abouthow Search Engine Land has grown in various ways over the year. Let’s dive in! First, how about a chart: That’s the number of visits to the site over the past year. I’ll do anotherversion of that chart further below and call out what caused some of thosespikes. But some key takeaways: Visits: 3,250,000 Pageviews: 5,200,000 Average Time On Site: 1 minute, 23 seconds Percent Of New Visitors: 71 How are people getting to us? Another chart: Referring Sites: 53% Search Engines: 28% Direct Visits: 18% Time to drill down. I’ll give you a table, which I’m going to resort later invarious ways: Source Visits PagesPer Visit Seconds On Site (avg) % New Visits Digg 571,037 1.15 18.60 90% Google Reader/iGoogle 153,987 1.70 127.01 33% Stumbleupon 101,668 1.73 81.55 91% Techmeme 52,742 1.41 77.66 52% … [Read more...] about Search Engine Land Stats: 2007, In Review
We’ve had a huge blogrollon Search Engine Land since we started last year. Inspired by some recent posts, I’ve now organized that massive list into categories, to make it easier for those looking to find some good blog reading. Below, a guide to our blogroll, designed to help those who want to seek outinformation directly. I’ll also cover some new tips and resources in tuning intosearch news via blogs along the way. Search Engine Land Blogroll Categories I’d resisted organizing the blogroll beyond basic alphabetization for ages,mainly because it’s so hard to stay on top oflists like this once you start categorizing things. In addition, categories arenever perfect. However, I do think the attempt is worth the time, so I’vefinally bitten thebullet. Here’s a guide to the blogroll categories and why sites are listed in the order theyare: Search News: These are places that keep you up to speed with thelatest developments in search. I’ve … [Read more...] about Search Engine Land’s Blogroll, Sliced, Diced, & Categorized
Back when Search Engine Land launched, we usedTypeKey to manage our commentssystem. Some people hated the system, but Ipromised from thestart that it would eventually be replaced by something better. Today, thatfinally happens. Comments at Search Engine Land are now being handled throughour own Sphinn discussion site. More about thechange below, which I hope people will like. I love getting comments and feedback on stories here. Praise is great;criticism tells us where to improve and contributions of facts and informationmake our stories better. Whatever the comment, it shows someone cared enoughabout what we do to say something. It is deeply appreciated. We would get more comments if we didn’t have registration. I know this.Unfortunately, without registration, there’s a spam issue. As I wrote aboutbefore: I know how great it is to go to a blog and be able to comment quicklywithout having to register. I know registration cuts into participation. Iknow that there are … [Read more...] about New Comment System For Search Engine Land
Search Engine Land has gained new individual "Lands" today, guides toparticular aspects of search and search marketing. You can reach these viathe new "Land" buttons or tabs now at the top of each page in the site. Inaddition, you can now subscribe to any of our search columns via email plussearch the site more easily. Here’s an update on all the changes! Google Land,Yahoo Land &Microsoft Land allprovide overviews of the web’s most popular search engines. Within eacharea, you can then drill-down by subject into all the coverage we’ve doneof them. We’ve also listed the most popular subject areas in addition toalphabetical subject listings. Search MarketingLand: Trying to get up to speed on search marketing? Search MarketingLand groups all our coverage into major areas, such asSEO andSearch Ads. Searching Land:Want to learn more about searching? Searching Land lists coverage we’vedone about search engines and search features. Within it, … [Read more...] about Search Engine Land: Now With More Lands!