Use 301 redirects to tell search engines that the old page URL (yourdomain.com/your-page) is now the new page URL (yourdomain.com/your-new-page). This will ensure you keep the traffic and SEO value for your page. Any links to your old pages will count towards your new pages when you use 301 redirects, which will help you maintain the domain authority you have built through your SEO efforts. … [Read more...] about 5 Things to Know About #SEO Friendly Web Design
Functionality in web design
What Can Be Done? Education can of course help people make the right decision. Google has been trying harder and harder to make the life of black hatters difficult. But SEOs and Web designers have a responsibility too. Whether you’re a designer or an SEO, you first need to accept and then try to make your clients understand that neither SEO nor Web design is a panacea in itself – both are paramount and must go hand in hand. As a matter of fact, this is what Bing’s Duane Forrester most probably implied when he said this at SMX West 2013: … [Read more...] about Web Design vs. SEO: It Doesn’t Make Much Sense
Responsive Helps Combat a High Bounce Rate Even if a website is sitting pretty in search results, if it doesn’t work effectively for mobile and tablet users, bounce rate will be a big problem. Mobile websites can suffer from a high bounce rate if the content they offer is too stripped down, or too dissimilar from the content offered on the desktop site. Google will interpret this high bounce rate as a sign that a website isn’t offering relevant content to users, which is likely to lead to a drop in rankings. … [Read more...] about 4 SEO Benefits of Responsive Web Design
The mobile takeover of web surfing activities is growing rapidly each year, so it’s imperative for B2B businesses to conform to the trend. Yet, a large number of B2B sites are still not doing anything for tablet or mobile device users. At the same time, traffic from mobile and tablet tends to be much lower than on B2C sites. Out of 20 B2B websites I surveyed, all of them had somewhere between 8-15% traffic from mobile devices. … [Read more...] about The Importance Of Responsive Web Design For B2B Sites
Disney also has keywords like this in mobile content like games, apps and wallpaper. They do have their mobile apps listed on their site, but as we saw above, the keyword “mobile games” isn’t mentioned, and they don’t list mobile wallpaper or have wallpaper on their responsive website, it seems. This is a big miss for SEO, as there are thousands of searches for games and wallpaper, and Disney won’t get any of them with this “responsive” site. … [Read more...] about How Common Are SEO Problems With Responsive Web Design?