Google’s stated goal for Buzz is to help users cut through the noise of social networking. Ironically, yesterday’s announcement created as much noise (maybe more?) as an Apple announcement. Yep, everybody’s got an opinion about Google Buzz and if you’re one of the many who found it impossible to follow the reactions, we’ve done some of the legwork for you. It would be impossible to recap all the buzz about Buzz, but here’s a noteworthy selection of the good, bad, and ugly. The Good Jeremiah Owyang at Web Strategy: At the high level, this is a strong move for Google, they continue to aggregate other people’s social content, and become the intermediatry. This helps them to suck in Twitter, Flickr, and any-other-data type as the APIs open up, giving them more to ‘organize’. This is Google acting on it’s mission to the world. Jason Calacanis at Calacanis.com: Google Buzz is brilliant. Like ground-breaking, game-changing brilliant. … [Read more...] about The Good, Bad, & Ugly Reactions
Good bad sign
When the long-awaited DisavowTool from Google was announced finally at the PubCon Las Vegas, search professionals around the globe breathed a sigh of relief. There is a way now with which they can deal with the penalties laid on them by the Penguin Update due to ‘un-natural links’. They can now ‘disavow’ these links and get their site back in Google’s good books. If you want to use this tool, you will have to identify your bad links first and then work on pruning them. Once you submit the list of links you have to disavow, you will be given a choice of comments or links or domains to block. Of these options you must choose accordingly. But remember that you must use the tool only on the links which you haven’t been able to remove manually. Google itself has stressed that the tool is a last resort after you have exhausted all manual efforts to get bad links removed. Because once Google disavows them, you may even lose the good links and eventually … [Read more...] about A How to Guide on Identifying Bad Links and Pruning Them Using Google’s Disavow Tool
Orbit Media Studios recently shared findings from a 2015 in-depth survey completed by 1,000+ bloggers to find useful data and patterns. Among many other useful tidbits, this survey found that blog posts take anywhere from one hour to more than six hours to complete. The average blog post takes 1-2 hours from start to publish. This measurement represents a formidable investment of time. As most bloggers and digital marketers know, the time investment doesn’t stop when the blog post is published—it’s just the beginning. There are many additional steps that must be taken to successfully promote a blog post to a relevant audience to make it worth writing in the first place! As such, reposting blog content on platforms like LinkedIn Pulse or Medium is tempting to help achieve additional views and reach. The problem most people worry about when reposting content is whether or not it will be considered duplicate content to a search engine. What is Duplicate Content? The most … [Read more...] about Is Duplicate Content on Medium and LinkedIn Bad?
This is a sponsored post for SEO PowerSuite. You’re not the victim of a Google penalty, so why waste time worrying about your link profile — right? Wrong! That’s the kind of dangerous thinking that gets site owners into trouble in the first place. Most Google penalties are avoidable, provided the site owner does their due diligence to avoid the penalties. Don’t wait until Google tells you to fix your link profile. By that time, your site will likely have been de-indexed and you’ll have to go through all the effort of putting in a reconsideration request. Trust me, it’s easier to avoid a Google penalty than it is to get back into the search giant’s good graces. In this post you will learn how to avoid the next Penguin update with a comprehensive guide to cleaning up your link profile. First, Actively Monitor Your Link Profile You can’t remove bad links if you don’t know they exist in the first place. So, the first step in this … [Read more...] about Avoid Penguin Updates: A Guide to Removing Bad Links
It’s a bad privacy day for Google, with Privacy International first accusing the company of having the worst privacy performance of any internet service company in a study it has just released and then accusing Google of conducting a smear campaign against it. But if you actually read the report, Privacy International itself comes off bad for putting out a haphazard condemnation of Google. Let’s do the smear campaign accusation first. An Open Letter to Google from the group says that Google is talking to journalists and implying that Privacy International favors Microsoft: Two European journalists have independently told us that Google representatives have contacted them with the claim that “Privacy International has a conflict of interest regarding Microsoft”. I presume this was motivated because Microsoft scored an overall better result than Google in the rankings…. According to our sources, your representative or representatives made particular … [Read more...] about Google Bad On Privacy? Maybe It’s Privacy International’s Report That Sucks