What exactly is a bounce rate? Google uses the term ‘bounce rate’ to describe single-page sessions on your website. This means that if someone starts at Google, clicks on your site, engages with the content on your page, but then clicks back to the SERPs or closes the window, they will be counted as a bounce. Activity that does not involve clicking through to another page on your website or otherwise engaging with your domain counts as a bounce. The type of content you create, your industry, and even where the visitor originates before they land on your page will all influence your bounce rate. … [Read more...] about What Is an Acceptable Bounce Rate?
Good bounce rate
6. Optimus Optimizing your images in WordPress can have a huge impact on bounce rate. If you want to make the pages load faster, you need to reduce image file sizes before publishing them, which will reduce the strain placed on the server. This is exactly what Optimus will do for you. … [Read more...] about 8+ Best WordPress Plugins That’ll Help Reduce Bounce Rates
Of course, the content should deliver, but first impressions matter in this respect. … [Read more...] about 14 ways to reduce your site’s bounce rates
Defining The Bounce When someone bounces from your website, they are considered a non-engaged visitor. Someone came to your site, didn’t find what they wanted, and before going to any other pages – they decided to leave. Bounces are often used in usability to try to increase user engagement; however, they can also be used in the world of paid search. … [Read more...] about Should Your Paid Search Account Care About Bounce Rates?
Usually, the term ‘bounce rate’ has a negative connotation associated with it. People think that if a visitor only visits one page and then leaves, it’s bad for business. Their logic isn’t that flawed, either. After all, a high bounce rate would indicate that a site does not have the high-quality, relevant content Google wants out of its top ranked sites. … [Read more...] about Do bounce rates affect a site’s search engine ranking?