on competitor bidding campaigns. Though you can legally bid on a competitor’s keywords, you cannot use their name (keyword) in your ad text; without proofreading and considering all taxonomies using the ad preview tool to make sure your ad will even make sense; and without heavily testing the results and keeping in mind long-tail keyword searches. You can avoid this uncertainty by limiting your DKI to exact match. … [Read more...] about The right way to get dynamic with Google AdWords
Google adwords support email
This relationship between customer experience quality and market returns holds true except in industries that have “trapped” customers due to lack of competition. For example, a cable company that operates entirely or mostly in areas where they own the only cable franchise, or health insurance providers, who sell to benefits managers at companies and are therefore insulated from the wrath of their end customers (consumers). … [Read more...] about Can Google AdWords Customer Service Be Saved?
In the example above, the first listing (marked as “Answers”) isn’t easily clicked on. The “What is Gluten” title isn’t a link, as with regular search listings. The only way to get to that answer is if you use the “More” link at the end of the page description: … [Read more...] about Is Ask.com Continuing To Play The Google Arbitrage Game?
Ginny Marvin wrote that "not everyone will be transitioned to the new interface next month." "This will be a phased approach. Google will be notifying advertisers about the timing of the switch over for their accounts on a rolling basis until all accounts globally have been switched over by year-end," she added. … [Read more...] about Google Shutting Down Old AdWords Interface On July 10th?