Google sends more of its own traffic to Google Maps than to Mapquest, a change that occurred last March. This can’t really be attributed to an increase in consumers looking for Google Maps. We can measure this through Internet searches. Searches for “google maps” have increased but the term “mapquest” receives nearly 10x the search volume. … [Read more...] about ComScore To Report Google Maps Now Number 1
Google Maps clearly benefits from the increased exposure and deeper integration into the Google search experience. But Google has also invested very heavily in Maps and has built a compelling product. Mapquest has argued for years that what users want out of online mapping is reliable maps and directions, and that they’re much less interested in some of the advanced mapping features that Google and Microsoft offer. I believe, however, that users are coming to expect more from online mapping as the products become richer and more broadly functional, and as users themselves become more sophisticated. Microsoft and Google have been in something of an arms race to transform mapping into a platform for the display and visualization of information of all types. … [Read more...] about Google Maps Gaining On Market Leader Mapquest
A system and method for updating and correcting the location of geospatial entities, the method comprising receiving at a server from a mobile device operated by a first user, a proposed location for a geospatial entity, the proposed location determined by a wireless location system, and based upon a current location of the mobile device; providing information about the proposed location for the geospatial entity to a first plurality of other users; receiving votes from the first plurality of users as to whether the proposed location is correct and responsive to the received votes, determining whether to update the location information for the geospatial entity. … [Read more...] about GPS to Correct Google Maps and Driving Directions as a Local Search Ranking Factor?
Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+.[/caption] … [Read more...] about Apple Using OpenStreetMap With Its Own Tiles Instead Of Google Maps In Select Cases
The other announcement today involves indoor walking directions. This piggybacks on Google’s indoor mapping functionality that was released with Google Maps for Android 6.0 last year. In the US and Japan, users will be able to get directions inside buildings, malls and airports based on floor plans that have been uploaded to Google. … [Read more...] about Google Maps For Android 6.7 Has Indoor Walking Directions, Nearby Offers