MUHAHAHAHAHAHAHA MINE ALL MINE!!! See that’s the thing about SEO, it doesn’t matter how doggedly you optimise every element of your site, making it as easy as possible for Google to crawl every page nor does it matter that you’re creating top-notch content on a regular basis, because there will always be competition from someone else trying to ruin your plans for total global SERP domination. Those spoilsports. Of course in a normal world this is entirely fair. Competition is healthy, users deserve a choice, monopolies are bad. But this isn’t the normal world; this is the world of SEO megalomania gone unchecked, so with that in mind let’s see how a selfish greedy company can take over the first SERP using every channel or tool available. But first some caveats… There’s no guarantee that any of this will be successful. Google is trying to make the experience as beneficial to the user as possible, so plastering the SERP with links to your site … [Read more...] about How to completely dominate Google’s first page
Google sitemap how long to index
In multinational SEO, you’re often focussed on big picture changes which will give an appreciable ranking or direct traffic return for your work. Resolving indexing or duplication issues are usually top of the list when working with a new domain, but how can you achieve the same level of performance once the obvious SEO wins are in place? Please step forward, often overlooked rich snippets. Google’s promotion of semantic data has a long history, and they often prioritise new schemas before they have general uptake on the web. The Schema.org agreement with Yahoo! & Bing is the most recent example of that, and is firmly in the tradition of the Sitemaps.org agreement from 2006. What’s The Competitive Advantage Of These Tools? Well, we know that SERP clickthrough rates for organic results are exponentially weighted towards the top three positions from AOL’s historic blunder which revealed click data for their – Google supplied – search results in … [Read more...] about How To Maximise SERP CTRs With Google Sitemaps & Schemas
This past month was filled with many many Google algorithm shifts, ranking changes, tools going nuts and chatter at all times high. We saw lots of ranking changes last week which Google didn't really confirm. Then the week of September 15th or so and then a couple weeks before that. Heck, we even reported about a local ranking algorithm shift this month. Google replaced the first click free program with flexible sampling, brought back 10 suggestions and added more testers to the new Search Console. Google addressed the click data SEO thing again after possibly misspeaking? And so much more.The ongoing WebmasterWorld thread is still chattering about the algorithms shifts from later last week.Here is a summary of the stories from the past month that are Google webmaster related:Google Algorithms: Google On Algorithm & Ranking Updates This Week: We're Always Improving Our Search Results More Google Algorithm & Search Results Shuffling Google Search … [Read more...] about October 2017 Google Webmaster Report
By Sean Webmasters, SEO experts, and digital marketers are always looking for new and powerful SEO tools to make their jobs easier and help their clients reach more potential customers. There are a lot of tools out there, but some of them are not as good as others, and some require webmasters to pay a hefty fee to access. But there’s one powerful tool that’s both very helpful and totally free, but strangely not everyone uses it. I know because some of our clients now who have their own IT and digital marketing teams have never heard of it. It’s the Google Search Console (previously called Google Webmaster Tools), and it’s something every designer, SEO expert, and marketer needs to know about. This is an extensive guide to Google Search Console. What is Google Search Console? Google Search Console, or GSC for short, is a tool Google provides for free to help webmasters manage the search function on their website. It contains tools, reports, and other … [Read more...] about Google Search Console – The Ultimate Guide to Google’s Tool for SEO Experts
I saw an interesting question about the location, directory, the XML sitemap is placed in. Does that matter to Google, and if so how? John Mueller from Google responded that it depends.John said on Twitter it depends "on how they [the sitemap files] were discovered." He said (a) If submitted via anonymous ping, they're only valid there & lower levels and (b) If you submit them through your Search Console account, they can be valid for any verified site or part of a site.Here are the tweets: Let me show you the video embed at the start time, which was from 2017 and started at the 6:26 mark:Here is the transcript:I have a new site map for a subdirectory. Does it matter if I tell Search Console the file is in the root of the subdirectory or in the root of the entire domain? Also, how long does it usually take for Google to crawl it? It's been a few days now, and I thought Google was faster.If you have a site map file and it's in a subdirectory, then, by default, that site map file … [Read more...] about Google: Does It Matter Where Your XML Sitemap File Is Located?