Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and disclosures, click over here. … [Read more...] about Google Glass App Brings AdSense Reporting To Your Eye
Google thumbnails how to add
79 million attempting to send people to malware-laden sites 66 million ‘trick-to-click’ ads 48 million attempting to get users to install unwanted software Other common violations include scraping, duplicating, and copying content from other websites. 320,000 ad publishers were removed from Google’s ad network last year, and Google banned 90,000 websites and 700,000 mobile apps from being able to display Google ads. Google introduced 28 new advertiser policies last year, as well as 20 new publisher policies, and it is likely these changes added to the massive number of bad ads. … [Read more...] about This Week in Search: 5 Moves by Google!
After some testing, Google yesterday officially rolled out the new design for the image search results on desktop. The new design adds titles/captions and the URL to the image thumbnails, adds images to the top filter options and more. As I covered at Search Engine Land - the new desktop design brings it more inline with the mobile version of the image search results. … [Read more...] about Google Image Search Desktop Redesign Officially Rolls Out
Employee profile pages. There’s nothing worse than going to a website and wondering if there are any humans behind it. Including some employee profile pages can really satisfy this need. If a company is particularly associated with a founder/proprietor/owner, this is even more important. Doctors, lawyers and partners of firms are often searched-for via their names, and not just via the firm’s name, so creating a unique page for each can enhance findability. More progressive companies should even consider including pages for less senior employees as well—employees may even be more dedicated to companies which are proud of them and promote them publicly. … [Read more...] about Google’s Usability Fixation Reveals Local Ranking Factors
Second, he points out that many video players today are buried in java script. It can be difficult for the spiders to verify the existence of a video file on such a page. This is important because when you submit a sitemap to webmaster tools, you’re telling Google that you have videos on specific pages. … [Read more...] about Use Open Graph to Get Video Thumbnails into Search Results