Google has revealed it is rolling out a big new update to their Google Trends keyword research tool. Google Trends is considered one of the most effective SEO tools as if can provide accurate information on how, when and where searchers are using specific keywords. Photo: FirmBee, Pixabay It’s safe to say the news is exciting for SEO practitioners who are eager to explore and take advantage of the new features. Google’s reveal highlighted 3 primary areas of improvement: Brand new features Easier navigation Expanded ways to explore news stories and hard data The interface of Google trends has also gone under the knife, being redesigned so that its style conforms more to Google’s Material Design framework, which ensures that it functions and appears attractively no matter what device you are using it on. Google announced the following new features for their keyword research tool: A redesigned Trending searches area that shows what’s trending right now … [Read more...] about Google Trends gets update to keyword research tool
Google announced as I covered yesterday at Search Engine Land that they have updated Google Trends. If you don't know, Google Trends is an excellent resource for SEOs and SEMs.Here is what Google said is new with it:A revamped Trending searches section, showing what is trending in search right now, both daily and minute-by-minute. A newly-designed section where you can see Google Trends data stories curated by the News Lab team on everything from the Trump Administration through Mother’s Day. It’s also a great place to find amazing examples of Google data visualizations by newsroom designers from all over the world. Easy access to Year in Search data going back to 2001, so you can see how search interest has changed over time. New infographic types such as an intensity map to compare different topics in more meaningful ways.Here is what Steve Grove from the Google Trends team wrote on Twitter.We just launched a re-vamp of Google [email protected] - w/ simpler navigation … [Read more...] about Google Trends Updated: SEOs/SEMs Should Check It Out
Google has launched a meme-like feature to Google Trends. The Google Trends home page now has a section named “Hot Trends,” which shows the hottest queries for the day. You can also look back historically and see the hottest queries for that day. Plus, Google Trends upgraded the trends history to show not only country data in the regions box but also state and even city detail – worldwide. What defines a “hot trend”? Google told me they use a very sophisticated algorithm to determine what is “hot.” I was told to think of it as Google noticing a “sudden rise” in a query phrase that is not in the norm for that query. The higher the rise, the hotter the query is. Google has a “hotness level” score for these queries, the hottest is “volcanic”, followed by “on fire,” “spicy,” “medium” and “mild.” The Google Trends home page has been enhanced to include these Hot … [Read more...] about Hot Trends Added To Google Trends
Google has launched a major addition to Google Trends named Trends for Web Sites. Trends for Web Sites extends Google Trends by enabling you to search for web site addresses, as opposed to just searching for trends by keyword. R.J. Pittman, Google’s Director of Product Management, told me that by entering a domain name into Google Trends, Google will return traffic, search, and geographic visitation data for that site. Trends for Web Sites will show sites related to the domain name you entered. It will also show searches that are correlated to the domain name, and if you are logged into Google, it will show the estimated traffic for that site. In addition, you can enter in up to five domain names and Google will plot line graphs for all the domains you entered in. For example, this screen capture shows the web site trends for seroundtable.com. As you can see, it plots “unique visitors” on the bar graph. This number is an estimate in the search volume for this site for … [Read more...] about Google Trends Comes To Web Sites: Trends For Web Sites
About two seconds afterGoogle Trends ForWebsites came out,peoplestartednoticingthat one company’s websites oddly had no data available — Google’s own.Google will tell you all about the traffic to competitorslike Yahoo and Microsoft but gives away nothing about itself. The sameis true for the newly-releasedGoogle Ad Plannertool. It’s notright, despite Google’s weak excuse of not wanting to provide "financialguidance" about itself via the tool. Google either needs to post its own information pronto orallow any company to opt out. The First Rule Of Google Trends Is You Don’t Talk About Google Trends Why do searches for traffic data aboutgoogle.com, youtube.com, blogger.com, and other Google properties revealnothing? The official statement, from Google: We have a policy of not providing interim financial guidance, and havedecided not to release Google numbers in accordance with that policy. We arealways open to reconsidering decisions we’ve made, … [Read more...] about Mr. Google, Tear Down This Google Trends Wall!