Simply pore over the market, taking note of topical trends that score high on search engines. Using your industry insight, you can predict fads that are lurking in the shadows. In other words, some forethought, in combination with search query statistics, can help you sniff out up-and-coming trends. As a result, you’ll be better equipped to reach a far-ranging audience with your forward-thinking SEO. … [Read more...] about 10 Ways to Use Google Trends for Better SEO
Google trends number of searches
I didn’t cherry-pick these results. I just searched for a product that popped into my head. Kelkoo gave me some console listings but also a lot of accessories. I wanted an Xbox One — not accessories. Google was on target with just consoles. Of course, some people might have wanted the accessories that Kelkoo offered. But the bottom line is that there’s no huge difference in these two players. Do another search, Kelkoo might be a bit better. Do another, Google might be. … [Read more...] about Analyzing The EU’s Antitrust Charges Against Google Over Shopping Search
Rand Fishkin talks about how link acquisition has changed by referring to ‘the death of link building and the rebirth of link earning.’ By that, I think he means that while link building used to be a process involving an active ‘going-out-and-building’ process, it has evolved to become one where links are earned more ‘by merit,’ where the best content earns the links. … [Read more...] about Hot and Cold Trends in Search Going into 2013
one can really learn without your active help. But much data ceased being "private" years ago due to the ISP harvesting along … [Read more...] about Mr. Google, Tear Down This Google Trends Wall!
How is this useful? From an SEM’s perspective, not only is this a great way to find some great keywords, but it can be a great tool for find great resources. Matt Cutts explained to me that he used it to find other sites that offer similar services for a service he was looking for. Matt’s example was yousendit.com, a service that lets you give people a URL to a large file for them to download. Matt wanted to find other services that were similar to yousendit.com. So he typed it in and found sites such as sendthisfile.com, mailbigfile.com, sendit.com, and so on. Very useful, indeed! … [Read more...] about Google Trends Comes To Web Sites: Trends For Web Sites