Google News on mobile, the search results, maybe have launched a new user interface. This might be from the new version of Google News from a few weeks ago, but I have never seen this user interface and I asked around and some are still seeing the old user interface for Google News.Here is what I see now, the new user interface for the Google News search results:Here is what others see for the old interface:Wissam Dandan shared a video of this update with us on Twitter:Is this a new mobile experience for @googlenews ? Cc @rustybrick pic.twitter.com/XzuKCc4S5g— Wissam Dandan (@WissamDandan) May 30, 2018 This does look new to me, does it look new to you?Forum discussion at Twitter. … [Read more...] about New Google News Search Results User Interface?
Google twitter search results
Google Hotel search results now show a carousel slider for picking the type of room within a specific hotel. I searched for [trump hotels] (why not) and selected the one in NYC and it came up with a carousel for selecting the room type with the price and type of room by booking web site.Here is a screen shot:This was first spotted by Mordy Oberstein and posted on Twitter, which I had our local expert @sergey_alakov confirm as being new.I see it live, he sees it, others see it, so it must be rolling out to others. Forum discussion at Twitter. … [Read more...] about Google Hotel Search Results With Select Room Carousel
For more than a year, Google has been testing a program called Hotel Price Ads that shows ads for hotel searches inside of Google Maps. It looks like those ads are headed to Google’s main search results soon. A Search Engine Land reader has tipped us to three new types of hotel price ads, all of which are showing up outside of Google Maps on local searches done on Google.com. Hotel Price Ads: Three New Google.com Formats Here’s a screenshot showing the hotel price ads on a local 7-pack for the query “hotels orlando”: In this example, five of the seven hotel listings have the hotel price ads attached. Just like the test inside Google Maps, clicking the price shows a dropdown with prices from advertisers that are participating in the program by giving Google their pricing information. Two other examples in Google.com search results: first, hotel price ads in the Google Places results, and then a screenshot of the ads on a local inbox result for a single hotel. … [Read more...] about Hotel Price Ads In Google.com Search Results
Google+ content is slowly — but very surely — expanding its footprint inside of Google.com’s main search results. The latest integration comes via the rel=author tag that Google’s been supporting since the summer. Mike Blumenthal tipped us to this latest change, which may (or may not) still be in testing. Here’s how it works for me, which — as I’ll explain below — is slightly different from what Mike B. is seeing. When a search result with rel=author appears in Google’s search results, the author’s avatar and the adjacent byline both now link to a new Google search results page that begins with the author’s Google+ profile. (As best I can recall, those used to just link directly to the Google+ profile page.) Below the Google + profile information is “More results,” all of which come from the author. The Google+ profile integration is even more substantial if you’re searching directly on the … [Read more...] about Google+ Is Slowly Invading Google’s Main Search Results
If we assume, as the joke goes, that the best place to hide a dead body is on page two of Google’s search results, we’ve set the basis that Google has a lot of click data to play around with on page one but much less after that point. And all CTR studies (that I’m aware of) show the overwhelming majority of clicks on organic listings landing on positions 1-10 (or 1-11). If we track enough keyword search terms we can begin to build a picture of where traffic is likely to arrive at by applying a CTR model such as the one above. However, taking CTR out of the equation for a second and focusing just on the keyword rankings (I can already hear an angry mob assembling at the suggestion) we can see how those rankings fluctuate over time – which will obviously affect our organic traffic. Where those fluctuations seem to occur has some interesting implications with what drives those rankings in the first place: most fluctuations occur after page three. Most of the … [Read more...] about Click-through rate (CTR) might beat PageRank for Google’s top search results