Google Hotel search results now show a carousel slider for picking the type of room within a specific hotel. I searched for [trump hotels] (why not) and selected the one in NYC and it came up with a carousel for selecting the room type with the price and type of room by booking web site.Here is a screen shot:This was first spotted by Mordy Oberstein and posted on Twitter, which I had our local expert @sergey_alakov confirm as being new.I see it live, he sees it, others see it, so it must be rolling out to others. Forum discussion at Twitter. … [Read more...] about Google Hotel Search Results With Select Room Carousel
Google twitter search results
Several months ago, I was chatting with a pretty senior level Googler who works on search and I brought up personalized search and he made it sound to me that it is really barely anything there with personalized search. What does matter is your location and language in terms of personalization but your search history and what information Google has about your likes, dislikes and demographics is not really used to make the search results better for you.Danny Sullivan of Google has just posted officially about this on Twitter saying "personalization of results is very light." "Most people searching in the same language and same location will see largely the same things," he added.He also mentioned that "location and language are far more influential about why results differ," as I mentioned above.Here is Danny's tweet:FYI, personalization of results is very light. Most people searching in the same language and same location will see largely the same things. Location and language are … [Read more...] about Google: Personalized Search Results Is “Very Light”
Google News on mobile, the search results, maybe have launched a new user interface. This might be from the new version of Google News from a few weeks ago, but I have never seen this user interface and I asked around and some are still seeing the old user interface for Google News.Here is what I see now, the new user interface for the Google News search results:Here is what others see for the old interface:Wissam Dandan shared a video of this update with us on Twitter:Is this a new mobile experience for @googlenews ? Cc @rustybrick pic.twitter.com/XzuKCc4S5g— Wissam Dandan (@WissamDandan) May 30, 2018 This does look new to me, does it look new to you?Forum discussion at Twitter. … [Read more...] about New Google News Search Results User Interface?
Earlier this month we reported that Google Lens is coming to Google Image search. Well, it is now here for some of us. Go to mobile, search for almost anything, click on an image and you will see this lens icon under the image. Click on it and it will analyze the image, let you click on or circle parts of the image and Google will zoom into it.To me, this seems like one of those futuristics things. Here, watch this GIF:I wrote about this in more detail at Search Engine Land but I suspect this will lead to more image searching over time. The way it is built into the Pixel 3 - this is all just so cool to me. Not sure if you all feel the same?Google said " Lens in Images is now live on the mobile web for people in the U.S. searching in English, and will soon be rolled out to other countries, languages and other places you use Google Images."Forum discussion at Twitter. … [Read more...] about Cool! Google Lens Now In Google Image Search Results
If we assume, as the joke goes, that the best place to hide a dead body is on page two of Google’s search results, we’ve set the basis that Google has a lot of click data to play around with on page one but much less after that point. And all CTR studies (that I’m aware of) show the overwhelming majority of clicks on organic listings landing on positions 1-10 (or 1-11). If we track enough keyword search terms we can begin to build a picture of where traffic is likely to arrive at by applying a CTR model such as the one above. However, taking CTR out of the equation for a second and focusing just on the keyword rankings (I can already hear an angry mob assembling at the suggestion) we can see how those rankings fluctuate over time – which will obviously affect our organic traffic. Where those fluctuations seem to occur has some interesting implications with what drives those rankings in the first place: most fluctuations occur after page three. Most of the … [Read more...] about Click-through rate (CTR) might beat PageRank for Google’s top search results