We have chatter at both WebmasterWorld and Black Hat World on this update. The chatter, like I said above, is not consistent and a bit off from normal chatter. Either it is a bit too early for the SEO community to pick it up or the fluctuations in the Google search results are all over the place. … [Read more...] about Is Another Google Update Happening In May?
The following table shows how quickly – or how slowly – websites that occupy the top positions in the Google.com rankings load. As well as the benchmark average given in the right-hand column, we have broken the results down by industry. Here, we have continued the approach followed in our previous studies, Industry Ranking Factors and Universal Search for Industries.This clearly demonstrates that mobile pages that rank on positions 1 to 5 load more quickly than those that rank 6th to 15th. The benchmark value for top 5 pages is 2.5s, faster than the 3-second mark Google says leads to increases in bounce rate. The averages for positions 6 to 10 and 11 to 15 are 2.8s and 2.9s, indicating that many pages on these positions do take more than 3 seconds to load. … [Read more...] about Google Update: Speed as a Ranking Factor
As Martin Mißfeldt reports (link to German report), almost all domains that he is responsible for have seen their traffic and turnover hit by the update. These are mostly health websites dealing with niche topics like blutwert.net (blood counts), brillen-sehhilfen.de (glasses) and erythrozyten.net (red blood cells). These domains all saw their traffic fall by around two thirds compared with before the update, and they all experienced similar losses in turnover. Mißfeldt’s theory is that his domains could – from Google’s point of view – have lost some of their expert status as a result of the update. … [Read more...] about Google Update 2019: Winners and Losers of the March 2019 Core Update
Recent Google Updates: What You Should Know, by Adam Riemer How to Safely Earn Four Backlinks This Weekend, by Neil Patel Google Local Business Cards and the Possible Impact on Search, by Bernadette Coleman Google Release the Top 3 Ranking Factors, by Danielle Antosz Google Announces AdWords Redesign, by Danielle Antosz / [AD] How to Effectively Monitor Your Niche on Autopilot Using Ahrefs The 10 Most Effective Ad Campaigns in 2016, by Meg Cabrera Boost Content Marketing Using This Simple Content Framework, by Razvan Gavrilas Google Test? More Images Shown in Search Snippets, by Danielle Antosz 10 Unexpected Ways to Use Content to Drive Results, by Aaron Agius The Highest (and Lowest) Average CTRs in Google AdWords by Industry, by Larry Kim … [Read more...] about SEJ Wrap-Up: 3 Google Updates You Should Know
This is what I do here, by tracking the forums and looking for noise when I report on Google updates mostly before Google confirms them. It is important because rankings are constantly changing but sometimes only a small percentage of sites are impacted and sometimes it is much larger. Knowing if it is a major algorithmic change, a bug or something specific with their site gives SEOs the tools to make the changes necessary to compete in the Google search results. … [Read more...] about SEOmoz Tries To Automate Google Update Notifications With MozCast