UX: The impact of page load speed on users is likely much greater than its impact on Google rankings. Multiple studies have consistently documented the impact of page load speed on user experience – slow load times lead to user abandonment and decreased conversion rates. Scale does matter when discussing this benefit, though. An incremental improvement in conversion rate (which is huge for large e-retailers) may translate to a very small monetary benefit for websites with small traffic numbers. … [Read more...] about Web Hosting for Optimized Page Load Speed
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If you’re serious about blogging and about growing your business, my recommendation is hands-down WordPress.org. I personally did a lot of research before starting my own blog, and even though I don’t have extensive long-term plans, I wanted to keep my options open, and I’m glad I chose WordPress. At $12 a year, WordPress.org makes this an affordable possibility, and Google Blogger still has a few too many unknowns and issues to iron out. After all, there has to be a reason that 25% of the web uses WordPress vs. the 1.2% that uses Google Blogger. … [Read more...] about Google Blogger vs. WordPress Search Engine Journal
Using Google's Publisher Plugin might save you a few minutes - but we're not talking about enough time that you could use valuably elsewhere. But in taking this shortcut, there's the danger that small business people and entrepreneurs won't learn the basics of SEO that can be extremely important to them. You may not like SEO, but ignoring it is foolish. … [Read more...] about New Google Publisher for WordPress: Simple SEO and Adsense or Another Pointless Plugin?
2. GoDaddy Boasting excellent uptime, great customer service and flexible website-building tools, GoDaddy is indeed the first name that comes to mind when we think of getting a domain name or web hosting. It is one of the best and most affordable web hosting service providers and the largest domain registrar in the world. According to recent data, GoDaddy was serving around 17 million customers as of May 2017. When you opt for GoDaddy’s services, you get a free domain, security firewalls, automatic backups and unbeatable support. … [Read more...] about Episode 4: Best WordPress Hosts for Your Blog
Part 4: Add Spam Referrers Manually No matter how good Google’s bot filtering system gets, there will inevitably be other referrers that send high volumes of low or no quality traffic to your site. To spot these, open the referrer report in Google Analytics as shown below. Then sort the data descending by bounce rate, so you bring the 100% bounce rate to the top. Finally, filter the data by using the advanced filter to only show a number of sessions over a certain threshold. This will vary according to your traffic volume; I used 50 for this example. … [Read more...] about Ask an SEO: Filtering Referral Spam in Google Analytics