Almost every business in the world wants to rank on the first page of Google, but very few ever get there. With the best SEO will in the world, top-result status is a mountain many marketers struggle to climb. It’s not for want of trying. With Google’s algorithm changing constantly, it can be hard to keep up with best practices. Unfortunately, as with any supply and demand situation, there are also a number of unscrupulous “specialists” offering to help unsuspecting businesses raise their ranking. The blind leading the blind, often enough. Should you give up on SEO? Categorically not. Your search engine ranking can have a major impact on your business, driving traffic to your site and helping you secure more customers. As the saying goes, everything worth having is worth working hard for. I have put together this guide to help you out, highlighting nine roadblocks that could be holding your website back from ranking success. The Overarching Principle The most … [Read more...] about 9 Roadblocks to Google Ranking Success
Guaranteed top google ranking
Google has said time and time again, they want to rank the best and most relevant content and web site for the query. So if you have a shoe store and you sell the same Nike sneakers as 500 other online sneaker websites, Google will try to rank the website that offers the most value to the searcher. So when I saw John Mueller respond to a Serbian shoe site that said their web site is like the Zappos of their country but even better, I was confused. Let me share the messages on Twitter. @msekaric That looks like a shoe store? What benefit would you expect on those pages?- John ☆.o(≧▽≦)o.☆ (@JohnMu) April 26, 2017 @msekaric Gotcha, sounds like a good plan :). I wouldn't see a direct ranking effect, but indirectly (user-love grows!) you might see something.- John ☆.o(≧▽≦)o.☆ (@JohnMu) April 26, 2017 So here, John Mueller is saying even having a better site won't directly help you rank better in Google. Which technically does make sense. But Google does tell people, stop worrying about … [Read more...] about Google: Building A Better Website Indirectly Helps Google Rankings
One of the biggest concerns a small blog has is ranking their content in Google’s search results. It’s difficult enough to compete with all of the massive megasites dominating results, so the idea of content theft causing similar problems is devastating.I’d like to reassure you that such things never happen, but the fact is, Google isn’t perfect. Let’s talk about the problem, how Google tries to prevent it, and what you can do if it happens anyway.Stolen ContentFor as many various small business blogs as there are, there are equally as many spammy or thin blogs. These blogs are made by the dozens in private networks to sell backlinks, or in tiered link building schemes to boost the money site of one black hat marketer. For the most part, these schemes are firmly against the Google policies, and when Google identifies sites as being part of spam networks, they will generally deindex the sites.Since these sites tend to be short-lived, there’s no sense … [Read more...] about Can Google Rank Stolen Content Higher Than The Original?
Not too long ago, I became obsessed with knowing all of Google’s ranking factors.I was digging into the deep bowels of the web trying to find complete lists.In mad scientist mode, I let some more urgent work slip by so had to get back to the grind.Nevertheless, finding and reviewing these ranking factors lists regularly is a good practice to keep these front of mind while doing your daily SEO work.You never know when a conversation will come up about whether user comments are a ranking factor, and you have to give an answer on the spot.Here are the top five resources for Google ranking factors.Corey Northcutt’s company has put together by far the most useful – and usable – source of ranking factors.My main problem with most popular ranking factors lists is the concreteness of the factor can be dubious and opinionated.This tool takes a scientific approach to allow you to filter down to the level of evidence supporting each factor – from wild speculation to … [Read more...] about 5 Top Resources for Google Ranking Factors