You can also edit the "user-agent" line to refer to specific search engines. To do this, you'll need to look up the name of a search engine's robot. (For instance, Google's robot is called "googlebot" and Yahoo's is called "slurp.") … [Read more...] about Search Marketing Bootcamp: Robots.txt File
How robots txt should look like
Business models are changing, and publishers need a protocol to express permissions of access and use that is flexible and extensible as new business models arise. ACAP will be entirely agnostic with respect to business models, but will ensure that revenues can be distributed appropriately. ACAP presents a win win for the whole online publishing community with the promise of more high quality content and more innovation and investment in the online publishing sector. ACAP is for the large as well as the small and even the individuals. It will benefit all content providers whether they are working alone or through publishers. A future without publishers willing and able to invest in high quality content and get a return on that investment is a future without high-quality content on the net. … [Read more...] about ACAP Versus Robots.txt For Controlling Search Engines
It’s very simple. Not all webserver contents should appear in a search engine index. The instructions request the crawler to not execute indexing for certain pathways. This could be the case, for instance, when there are test pages on the webserver that are not yet ready for the public. Or, it could be that not all pictures in a folder should be indexed. … [Read more...] about SEO Basics – Indexing with / robots.txt, meta tags and canonicals –
There’s No Stopping Bad Behavior A problem you will have with both robots.txt and the robots tag is that these instructions cannot enforce their directives. While Google and Bing will certainly respect your instructions, someone using Screaming Frog, Xenu, or their own custom site crawler can simply ignore disallow and noindex directives. … [Read more...] about Have You Considered Privacy Issues When Using Robots.txt & The Robots Meta Tag?
User-Agent: the robot the following rule applies to (e.g. “Googlebot,” etc.) Disallow: the pages you want to block the bots from accessing (as many disallow lines as needed) Noindex: the pages you want a search engine to block AND not index (or de-index if previously indexed). Unofficially supported by Google; unsupported by Yahoo and Live Search. Each User-Agent/Disallow group should be separated by a blank line; however no blank lines should exist within a group (between the User-agent line and the last Disallow). The hash symbol (#) may be used for comments within a robots.txt file, where everything after # on that line will be ignored. May be used either for whole lines or end of lines. Directories and filenames are case-sensitive: “private”, “Private”, and “PRIVATE” are all uniquely different to search engines. … [Read more...] about A Deeper Look At Robots.txt