1. Find The Purist(s) About 2 weeks in to my new job, I got an all-company email marked urgent with the subject line: “Very Ugly Ads All Over Urbanspoon.” Every small company I’ve been with has a small cadre of purists – they tend to have been with the company for a long time and have taken an informal brand police role. … [Read more...] about 5 Lessons Learned 5 Weeks Into A New In House SEO Position
How thorough are police house searches
I sincerely hope DMOZ doesn’t become invisible like the Great Pumpkin, as it has been an integral part of the search industry for 11 years and deserves respect for its contributions. A hand-edited directory of 4.5 million websites is an accomplishment no one else can claim and I support the stringent admission standards they have in place. But I also hope the directory makes every effort to utilize the vast resources AOL has to recruit quality editors to its empty categories. The H1N1/Swine Flu category is a classic example of how out-of-date the directory is and how important editors are to keeping it current. I believe once editors are in place, many of the other issues will take care of themselves. … [Read more...] about A Solid Directory Or The Great Pumpkin Of Search?
Oh, and if you believe as Google does that "complete privacy does not exist," then you should check out the house where Google CEO Eric Schmidt reportedly lives using satellite imagery from Google Maps. It looks like he has had some construction done in the past few years. A simple Google search of the address (366 Walsh Road, Atherton, CA) will tell you that Schmidt merged two adjacent lots in 2001[viii] to create the new lot and then added a new fence, retaining wall, and drainage in 2004.[ix] Eric, that creepiness that you're feeling is probably approaching the level of the people who had Street View vehicles in their driveways. So, while it is Google's mission to "organize the world's information and make it accessible and useful," the company should thoroughly consider how that information can adversely impact the same people it is meant to help. … [Read more...] about Google Street View Continues to Raise Privacy Concerns