Every serious business website must be built around relevant, business-critical keywords and phrases, and done in a strategic manner. This begins with careful analysis of the ground realities, and then moves on to technical nuances, as we will soon see. Analysis – The Bedrock Of Strategic SEO Every business exists to serve a marketplace while working towards a purpose. Gaining clarity on these core elements underlies every strategic SEO initiative. What is the purpose towards which your business is moving? With this clearly defined, it is easy to measure the impact every step of your website design has upon it, and intelligently plan the entire process for best results. To identify your ideal keywords, and guess at the intent behind them, you must intimately understand your target users and how they fit into the broader target market that your business is trying to reach. Armed with this knowledge, you can then set goals for what your website visitor will do on each section of … [Read more...] about Strategic SEO & Website Design
How to create a classified website with wordpress
Blogging for business is huge these days. When done well, it's a great tactic for engaging your visitors, facilitating conversation with your audience, attracting links, and getting more pages to rank in the search engines for relevant terms. But there are some key functioanlity areas you need to address when incorporating a blog with your main website.Premiere Martial Arts of Austin has been successful in the search engine rankings, and is starting to get the attention of their competitors. Head instructor Steve requested some help on how to stay ahead as competitors are getting the same links and targeting the same keywords. One of my first suggestions would be to start a blog to create more content, links from the blog to the main site, and backlinks - and Premiere Martial Arts has already done this! However, the PMA blog needs some significant work to make it function appropriately and effectively. Why Blog?The number one reason to start a blog for your business is to engage your … [Read more...] about Site Clinic: Incorporating A Blog On Your Company Website
Ecommerce Business is fastest business that growing these day at high rate. Those Who Don’t have physical place to sell their products, E-commerce marketplace give them a well performed place with huge customer to sell and buy products from home. Many Ecommerce website are available on Internet which providing everything that you need and some of them are like people register their business and start selling for example, Flipkart, Amazon, Snapdeal etc. These are the best ecommerce sites till now. And Some people made their own ecommerce website by ecommerce website design. If you want to start your own ecommerce website then you can contact any ecommerce website development company or you can make your own ecommerce website on wordpress easily. Just you need to learn How to Create a Website with WordPress. Optimization is very Important for Every website either it’s Ecommerce or normal website. But today we will talk on Ecommerce … [Read more...] about Ecommerce Conversion Optimization Tips – Ecommerce marketing
From Marketing Land: Three ways B2B manufacturers can capitalize on 'Made in the USA' searchesJun 6, 2017 by Dianna Huff In the third and final installment of her three-part series on marketing American-made products, columnist Dianna Huff discusses how manufacturers can most effectively utilize SEO, SEM and other channels for B2B marketing. Focus on these 5 areas to deliver big results in e-commerce SEOJun 6, 2017 by Brian Patterson Need to improve SEO for your large-scale e-commerce site and don't have the bandwidth to optimize content on a page-by-page basis? Check out these tips from columnist Brian Patterson. People-based measurement is the new blackJun 6, 2017 by Jordan Elkind Ad tech and CRM are converging, and columnist Jordan Elkind believes the need for people-based measurement has never been greater. 95% of online shoppers say a positive return experience drives loyalty [Report]Jun 6, 2017 by Amy Gesenhues Narvar found almost all consumers surveyed would buy again … [Read more...] about Marketing Day: E-commerce SEO, Pinterests 1st ad campaign & Snap acquires Placed
Google conspiracy theories aren’t new. Everyone likes to believe their rankings have tanked thanks to something other than poor-quality content or bad linking practices. In reality, a lot of people are guilty of less-than-great SEO. At the same time, it’s hard to ignore the fact that some businesses, no matter how “white hat” their methods, can never seem to gain traction in the SERPs. If you’re having trouble getting the traffic you want, it might just be conspiracy fact. A Small Business Problem: The Adwords Platform Isn’t Very Friendly One of the first nuggets of marketing advice you’re given, as a small business owner, is to market online using Google Adwords. It’s supposed to be a relatively predictable, and affordable, method for generating new leads. But, that train left the station years ago. Google Adwords is expensive, and it’s mostly where large corporations (or super-savvy and experienced marketers) play around with ad … [Read more...] about Does Google Discriminate Against Some Businesses?