Last August, Google announced they’d be giving a small ranking boost for serving secured (HTTPS) content, in an effort to “encourage all website owners to switch from HTTP to HTTPS to keep everyone safe on the web.” As more and more sites migrate, Bing seems to have had trouble keeping up with uprising security methods and standards. … [Read more...] about Drop In Bing? Moving To HTTPS (SNI) Would Have Caused It
How to fix https certificate error
Those of you who have followed this site for a while know I tend not to recommend plugins that haven’t been updated in over a year, let alone over four years like this one. The reason I’m okay with recommending this one is two-fold. First of all, using older plugins has a way of opening up security holes in your site. Anyone concerned with security should strive to keep their plugins up to date. With this plugin, though, you’re explicitly removing security. The whole point is to open up a security hole, so why not go all-in with it? I’m not saying this plugin will make your site any less secure than just removing SSL manually, but security isn’t your primary concern if you’re looking for this kind of instruction. … [Read more...] about How to Revert Back from HTTPS to a Non-SSL HTTP Site
9: Your site map still points at the insecure versions of pages. When you change an element of configuration on your site, you should make sure the right versions of your pages are listed in your site map and you should resubmit it to Google. This will do three things: first, it makes sure that Google is aware that you have made a major change to your site. Second, it makes sure that Google indexes all of your pages with their new URLs. Third, it makes you check your sitemap, which some people forget to do. … [Read more...] about Why Did My Rankings Drop After Switching to HTTPS/SSL?
• Website Managers. If you are responsible for the development and/or marketing of your company’s website, and you don’t want to pay for yet another set of eyes on the site, this handy guide will help you out. Put this information into the hands of your developer, and, should they choose to follow it, your site will pretty much be search-engine-friendly and ready to be optimized and promoted once it goes live. … [Read more...] about 35 Ways To Make Your Site Search Friendly Before You Hire An SEO