OK, it’s the person who is entering the domain name wrong in the first place’s fault, right? It’s like they dialed the wrong phone number. Why shouldn’t a domain owner be able to earn off of misdirected calls to their phone? Or, it’s the “real” company’s fault for not registering all the typos out there. … [Read more...] about How Google & Yahoo Make Money Off A Twitter Typo Domain
How to make money trading shares
It makes it easy to do invoices. You can track your expenses, which is a big deal, because if you were going to end up with a shoe box at the end of the year and try to sort through that, you’re probably going to make a mistake and it’s just going to be absolutely overwhelming. I have the app on my phone, and anytime I buy something, I just put it in and I don’t have to worry about it come tax time. … [Read more...] about How to Make the Leap to Full-Time Freelancing
“In many cases, it’s best to test radical changes to see how conversions are impacted. Then, once you’ve come up with a variation that significantly increases conversions, you can continue tweaking to inch conversions up even higher. But if you only tweak your site, you’ll never dramatically increase conversions which means you’ll never find a new baseline you can work from before testing additional tweaks.” … [Read more...] about Conversion Rate Optimization Mistakes You’re Making
Know how long conversions take to happen, and adjust your reports accordingly. Send monthly reports a few days into the new month rather than on the first to give reporting tools a chance to wrap up data collection. Include actionable segments in your reports. Keep reports for clients at the executive summary level and save the granular detail for the PPC team. Save old reports where clients can access them, even when they almost never look at the reports. Get sign-off on what your reports will include early on during the relationship with a new client. Automate reports to get more time for the fun part of the job: optimizing accounts. … [Read more...] about 6 common PPC reporting mistakes that can make you look terrible
Formerly I would have argued that it would be very difficult and almost pointless for Facebook to develop its own search engine given the Bing relationship. But with all this new money flowing and not that many revenue opportunities like paid search out there, the push and the pull of search may just be too strong for Facebook to resist. … [Read more...] about With So Much Money Is A Facebook Search Engine Inevitable?