A good XML sitemap acts as a roadmap of your website which leads Google to all your important pages. XML sitemaps can be good for SEO, as they allow Google to quickly find your essential website pages, even if your internal linking isn’t perfect. This post explains what XML sitemaps are and how they help you rank better. What are XML sitemaps? You want Google to crawl every important page of your website, but sometimes pages end up without any internal links pointing to them, making them hard to find. An XML sitemap lists a website’s important pages, making sure Google can find and crawl them all, and helping it understand your website structure: Yoast.com’s XML sitemap Above is Yoast.com’s XML sitemap, created by the Yoast SEO plugin and later on we’ll explain how our plugin helps you create the best XML sitemaps. If you’re not using our plugin, your XML sitemap may look a little different but will work the same way. As you can see, … [Read more...] about What is an XML sitemap and why should you have one? • Yoast
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by Alex Chris8 Comments When optimizing your website for SEO, one of your goals is to provide Google the right signals so that it can index your website better. An optimized XML sitemap is one of those signals that can lead to faster indexing and higher rankings.What is an XML Sitemap and why do you need it?In simple terms, an XML sitemap is a file that lists all important pages of your website that search engine crawlers should know about.Even if you don’t have a sitemap, they are still able to index your website but having a sitemap makes their job easier and also it gives you the opportunity to let them know about pages and parts of your website the may not discover easily.There are different kind of sitemaps, you can submit a sitemap for your posts, images and videos.When is a sitemap really important?For websites with many pages, a sitemap helps search engines discover pages that are new or updated.For websites that don’t use good internal linking practices a … [Read more...] about How to Optimize your XML Sitemap for Maximum SEO
In the early days of search engines, I wasn’t much of a believer in XML sitemaps. But over time, I began to see first hand how they can benefit websites. XML sitemaps serve as a way to communicate directly with the search engines, alerting them to new or changed content very quickly and helping to ensure that the content is indexed faster. For content publishers, it’s become critical to help Google specifically understand if your site is the original publisher of content. Why? Panda. Content Syndication, Duplicate Content & Panda It’s not uncommon for publishers to syndicate their content on other websites. Further, it’s also not uncommon for publishers to have their site’s content “curated” by other websites without a formal syndication agreement. Unfortunately, the definition of content curation is fuzzy at best. In a quick Google search for a recent Search Engine Land article, I found over 47 copies of the article on other sites. … [Read more...] about The Importance Of XML Sitemaps In The Age Of Panda
After much confusion and frustration from multilingual site webmasters on how to properly use the hreflang element, Google announced new functionality to allow multilingual and multinational site owners to set the rel=”alternate” hreflang=”x” link annotation using XML sitemaps. This is a much better way of implementing it than telling webmasters to add hundreds of lines of code to their pages while simultaneously telling them to reduce lines of code. Help For Multiple Language Countries There are countries like Canada, Switzerland and Belgium that have multiple national languages and/or large populations that speak different languages resulting in companies creating specific language versions for these markets. Previously, we had no way to set both a country and languages since Webmaster tool’s Geographical Settings were for countries only. For example, Switzerland we could only tell Google that the German, French and Italian versions of the site were all … [Read more...] about How To Implement The hreflang Element Using XML Sitemaps
The major search engines have announced an update to the sitemaps.org protocol which enables site owners to store their XML Sitemap files in any location — even on a different domain than the one referenced in the Sitemap. This will be a welcome change for those who manage multiple domains and would like to keep all Sitemap files in one place, as well as for those who would like to store their Sitemap in a location other than the root. The only caveat? You have to be able to edit the robots.txt file of the domain the Sitemap file references. The search engines made the announcement today on the Search Engineers Q&A panel at SMX West. Below, more about how this works and how to implement it on your site. Historically, your Sitemap file had to be stored in the same location as the URLs listed in that Sitemap. For instance: http://www.example.com/sitemap.xml could include:www.example.comwww.example.com/folder1/page1.htmlwww.example.com/folder2.page1.html But it could not … [Read more...] about You Can Now Store Your XML Sitemap Files Anywhere!