Google's Gary Illyes said at PubCon last week that Google finds content mostly through links and XML Sitemaps. He said the number one way is through links, crawling links on the web and the number two way is through XML Sitemaps.Yes, this is obvious but hey, Google for Google to list the number one and two way they discover new content for their index.It is also a good excuse for me to use a Captain Obvious GIF for a story header image.Best practices is to make sure Google can discover your links both through normal links on the web and also via Sitemaps. Don't just do one or the other, definitely don't just depend on XML Sitemaps. Give Google multiple ways to find your content.Forum discussion at Twitter. … [Read more...] about Google Finds Content Via Links & Sitemaps; In That Order
Image xml sitemap
Google said that it is okay and even normal to have the same image placed on more than one page on your web site. This implies it does not hurt your rankings in Google to share an image, even if the image file name is different but the image is the same, on multiple pages throughout your web site.John Mueller from Google responded to the question on Twitter that asked " If I have 1 picture which is displayed on 2 product pages (it's the same object on two different products), is there a problem to declare it on the both pages with my sitemap.xml?" John said "Not a problem - that's fairly common." I do it here fairly often, and I don't always use the same file name for the image I use. Sometimes, either by accident, for convenience or on purpose, I will upload the same image to my server, which creates a new image file name. Then reference that same image, with a different file name, on a different post. Sometimes I use the same filename, sometimes I don't. I never thought there … [Read more...] about Google: Sharing Same Image On Multiple Pages Is Okay
Let’s play a game. I’ll show you an image. You type in the keyword to find the exact product featured in the image online. Ready? Google her sunglasses… What did you type? Brown sunglasses? Brown sunglasses with heavy frame? Retro-look brown sunglasses with heavy frame? It doesn’t matter how long-tail you go, it will be difficult to find that exact pair, if not impossible. And you’re not alone. For 74% of consumers, traditional text-based keyword searches are inefficient at helping find the right products online. But much of your current search behavior is based on the false premise that you can describe things in words. In many situations, we can’t. And this shows in the data. Sometimes we forget that Google Images accounts for 22.6% of all searches — searches where traditional methods of searching were not the best fit. Image credit: SparktoroBut I know what you’re thinking. Image SEO drives few to no sessions, let alone conversions. … [Read more...] about Looking Beyond Keywords: How to Drive Conversion with Visual Search & Search by Camera
Easy explanation on Sitemap in SEO and Why Sitemap is Important for SEO? Hi Guys! Welcome to Best SEO Advise. Today I want to tell you about what is sitemap and i’ll explain everything about sitemap. Let me tell you Sitemap is very Important in On page SEO. It play vital role in On page SEO as well as Off page SEO, But Most importantly in On page SEO. You know Sitemap play important role to get organic ranking. “Sitemap is a .xml file which contain every information about website like pages, post, images etc” These sitemap give all the information to search engines because whenever search engines crawlers come to the website to collect data from website, so no problem come to collect information. Let me give very Easy example which makes you to understand very easily about sitemap. Like you are an HR in an company and your boss order you collect all employees data. Now Guess you have 50 employees with 50 cabins in your company and … [Read more...] about Know What is Sitemap for SEO and Why Sitemap is Important for SEO?
One way to kick up your local search optimization game is through beefing up the local signal through images. There are a few techniques for doing this — read on for details. Incorporating images as part of your overall content mix is a good idea for search optimization in and of itself. Images can provide additional opportunities for keyword signals on a page, and they represent good opportunities for ranking in search results under Universal Search. But, if they’re also associated with places properly, they can convey additional location signals, helping a business and/or its website to be considered even more relevant for local searches. If you’ve explored around Google Maps for any length of time, you’ve probably noticed that there are quite a few images associated with local places in the interface. Google uses a few different methods for identifying image locations. If you geocode your images in some way, it gives Google and other search engines high … [Read more...] about A Guide To Geocoding Images For Local SEO