It’s interesting to see that Search Rankings continue to be regarded so highly (they’re almost becoming a taboo subject in the search world these days). But SMBs still regard them as having significant value and equate high rankings to more sales. So, it appears that Search Ranking reports will be with us for a little while yet! … [Read more...] about 75% Of Small & Medium-Sized Businesses (SMBs) Say Internet Marketing Is Effective
Internet marketing
The Holy Grail Of Internet Marketing: Owning The Whole SERP
Getting all these things right is hard enough, but to have to compete with others who have a reasonable reason to show for a given keyword forces you to take all the lessons from brand-level marketing and push it to the limit. The too-short answer is to turn your branded marketing efforts up to 11 while simultaneously shifting gears to target more general terms. … [Read more...] about The Holy Grail Of Internet Marketing: Owning The Whole SERP
Concepts Every B2B SEO Needs To Know In Today’s Internet Marketing Environment
The understanding of a lead management process helps B2B SEO’s establish greater clarity in developing tactical initiatives, because not all leads are created equal. Expectations to leadership, on the results of lead acquisition from a B2B program, can in turn be set across multiple levels of quality and volume. … [Read more...] about Concepts Every B2B SEO Needs To Know In Today’s Internet Marketing Environment
Dealing With Regional Dialects & Languages In Global Internet Marketing
Don’t forget there are also opportunities in social media too — you don’t necessarily need to invest in a whole new localization approach just to get in the game! The message is clear, dear global internet marketer, please dig deeper. There are significant opportunities in them there dialects — or rather, regional languages. … [Read more...] about Dealing With Regional Dialects & Languages In Global Internet Marketing
