Gary Illyes said back in the day that it makes him angry when publishers don't link out to their sources. We also know that there is no penalty for not linking out. But now, John Mueller of Google is defending sites that don't link out.John said on Twitter that "maybe they've just had enough of all the link building requests & sneaky link drops?" Maybe that is why they no longer link out because they are just sick of it. Here is the tweet:I personally think it would be awesome if Google did slap the hand of a site that doesn't cite the source of their information. But to penalize sites for not linking out in general is not something I'd expect from Google.What do you think?Forum discussion at Twitter. … [Read more...] about Google’s John Mueller Defends Publishers Who Don’t Want To Link Out
Since Matt Cutts left, John Mueller has been taking the brunt of the Google search complaints from the webmaster and SEO community. Truth is, the harassment he is getting is disgusting and I find it absolutely embarrassing coming from this site and from the SEO community at large. John has class, he keeps doing what he does, which is really trying to help webmasters, despite what people may think. John knows it is a small but vocal group of webmasters and not the industry at the whole. But honestly, he does not deserve the hate - he really is an asset for you and the industry. Recently, YouTube captured John looking up, in a video he did this week where I covered him talking about reconsideration requests and a search update and some webmasters had to comment. They take low immature shots at John because they dislike Google and he is the face of Google's search now.But John takes it with stride, he even posted a screen shot of that comments on Google+ with humor. Here is the … [Read more...] about Google’s John Mueller Looking Up Despite The Critiques
But then, yesterday on Twitter John Mueller responds to a question about Fred and ads and YouTube videos saying "I'm not aware of any such update." Here are the tweets: @nirav_sampat I'm not aware of any such update.- John ☆.o(≧▽≦)o.☆ (@JohnMu) April 24, 2017 So clearly, he may be aware of Fred but they may not call it Fred internally so he can respond with such a reply because technically he is unaware of an update named Fred internally at Google. Or it can be that he isn't aware of Fred impacting sites that have YouTube videos on them, which is probably not the definition of a site hit by Fred. Of course, the question from the SEO is not fair. But the response can be confusing for even more SEOs. I believe not responding in this case is more useful than the response but who am I to judge. I just thought the response was worth highlighting here so you all can decipher what it means. Forum discussion at Twitter. … [Read more...] about Googles John Mueller On Fred: Not Aware Of Any Such Update?
Google's John Mueller in a video hangout last Friday at the 1:04 mark into the video addressed the common question of why does a page or URL show up in Google's index for a couple days or so and then drop out, espesially new URLs that were not indexed yet by Google. John Mueller explains that there are essentially two ways to get indexed, one is the normal indexing method where when pages get indexed they are more likely to stay in the index for longer periods of time. The second he called "fast track" indexing where Google quickly puts it into the index, maybe because you used the submit to index feature in the fetch as Google in Google Search Console. Those pages may not stay in the index for long periods of time, not at least until the normal indexing method picks up the page. Fast track indexing can lead to pages getting indexed faster but may not result in the page staying in the index. Normal indexing will likely result in the page being found in the Google index for longer … [Read more...] about Google John Mueller On Fast Track Indexing Vs. Normal Indexing
When I clocked into work on Monday, February 16, I saw this. As I’m sure many of you will understand, I find it harder to “wake up” on Monday mornings. Mondays require me to consume a disproportionately high amount of coffee. This news gave me the requisite jolt however. You see, I work at a custom link building agency. I’ve worked at this agency for close to three years now, so links and link building are ordinarily on the forefront of my mind. You would think this kind of headline would strike panic into my heart. The voice of Google is squashing my trade, right? Wrong. And here’s why. The Context On February 13–yes, it was Friday the 13th–John Mueller was part of the Google Webmaster office-hours hangout. This is not unusual. The office-hours hangout is a series hosted on G+ where Google employees like Mueller will address questions from webmasters around the world. Indeed, Mueller has been known to break important news during these … [Read more...] about A Link Builder’s Response to John Mueller