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There are just a few days until the leading businesses, start-ups, speakers, and exhibitors in social media and the optimization industry gather in the entertainment capital of the world! Pubcon Las Vegas will hold its multi-track event on October 5-8 at the Las Vegas Convention Center South Halls. This must-attend conference will feature an array of major keynote speakers, including Guy Kawasaki of Canva, Gary Illyes of Google, and Ran Fishkin of Moz. We are thrilled to announce that several members of SEJ team will be speaking at the conference and will be part of the US Search Awards. In addition, we will have a booth set up in the exhibition hall, so there are plenty of opportunities to meet the team! Here is everything SEJ has in store for Pubcon attendees: SEJ at Booth #113 Stop by our exhibition hall booth #113 any time to grab our freebies like socks, drink coozies, and other swags on October 6th and 7th. We’ll also be interviewing your favorite marketers during expo hall … [Read more...] about Search Engine Journal Goes to Pubcon Las Vegas

With less than one week to go until digital marketing conference Pubcon Las Vegas, we are excited to announce SEJ’s interview schedule with industry experts you know and love. These will be taped live in our booth in the exhibition hall at Pubcon. Set to take place on October 5 – 8 at the Las Vegas Convention Hall, Pubcon Las Vegas 2015 is one of the biggest gatherings of search optimization and new media innovators ever assembled. We are thrilled to be a part of it! Visit SEJ in the Expo Hall The SEJ team would love to meet you! Be sure to drop by our booth #113 in the exhibition hall, where we’ll be holding live interviews during expo hall hours on October 6th and 7th. SEJ interviews are hosted by SEJ’s Executive Editor, Kelsey Jones, Founder, Loren Baker, and Chief Social Media Strategist, Brent Csutoras. Incidentally, all three will also be speaking at Pubcon throughout the week, so be sure to catch their sessions as well. SEJ Interviews October 6th 9:40 … [Read more...] about Watch SEJ Interviews Live at Pubcon Las Vegas I SEJ

At the recent SEMPO LA Mobile Event (sponsored by AT&T interactive) moderator Danny Sullivan told a story about the early days at Google. As early as 2000, Sergey Brin was telling everyone who would listen about the incredible applications of his search engine on cell phones. Even for a forward thinker like Danny, this seemed a little bit farfetched and ahead of its time. Fast forward to 2011, and Google still has quite a bit to say about mobile. Mobile Commerce Is Maturing Bon Mercado, a mobile product specialist at Google, said that the wide adoption of smart phones in the US (up to 50% have them in 2011) is paving the way for increased search queries, commercial transactions, and unique ad formats. Consumers are now much more comfortable conducting transactions via their device. Bon cited a Priceline statistic that 82% of mobile transactions came on the first visit to the site vs. only 45% on the desktop. To further drive the point home, he quoted an incredible stat from EBay … [Read more...] about SEMPO LA Event Highlights Rapidly Emerging Opportunities In Mobile

FM’s Signal LA event kicks off today with a dynamic duo: Aol CEO Tim Armstrong, who is joined by Arianna Huffington, who’s Huffington Post site Aol bought this week and becomes the new president & editor-in-chief of the Huffington Post Media Group within Aol. Tim and Arianna were at the Super Bowl together, it turns out, when the deal was finalized — so there was lots of hugging, with everyone trying to figure out what’s going on, Tim tells with laughs. John says to Tim, “this is a very big bet.” Aol spent 40% of its cash — why? Tim, three things: price, strategy & execution needed for context. Price, it’s a very reasonable deal on an earnings multiple, Mark Mahaney from Citi says so as well, Tim cites. Strategy, people saying “another strategy” but Tim says from Day 1 he’s been saying “content, content, content.” There were 2700 articles about the deal yesterday, more than the Super Bowl, and that … [Read more...] about Aol’s Tim Armstrong & Arianna Huffington At Signal LA

Back in March, Google warned that allowing your internal search results to be listed in Google might be considered spamming. Today, there’s somebuzz that one of the top listings for a search for sex on Google turns out to be an internal search results page from the New York Times. In looking at that, I also came across an example of the LA Times "hijacking" the listing of Cars.com for a search on cars, thought the fault for that lies with Google. Let’s start with the New York Times: John Andrews wroteyesterdaythat internal search pages from the query.nytimes.com domain were ranking well for variousterms. Threadwatch started checking around and came up with the money shot today, that the New York Timesgrabbed a top spot for "sex" withthis page.Threadwatch headlined it "the web’s freshest spam." Search Engine Journalpicked up on the spamming charge, which gotexposed to those over at Digg. So is it spamming? Yep. As my earlier article,Google Warning AgainstLetting Your … [Read more...] about Newspapers Amok! New York Times Spamming Google? LA Times Hijacking Cars.com?