By judethomas Last updated on January 10, 2019 at 02:13 pm Google’s algorithm updates have always been the talk of the SEO town, with 2018’s series of updates bringing in big ranking changes to a variety of different websites. With updates like the Google Medic impacting website content and search rankings, Google always finds a way to optimize their search engine to ensure that users would be getting the best results. The updates that we have seen in 2018 also mean that 2019 would be no less different, as Google never sleeps and makes sure that their tools and search engines remain up and running for users and SEO professionals to use. With this in mind, a lot of SEO professionals have been expecting possible updates as soon as 2019 rolled in, and within a few days, it looks like Google has launched another impactful update to begin the year. Here are our thoughts on this new update and how it affects your SEO. Tracking the update When tracking algorithm updates and … [Read more...] about A Closer Look into the Google January 2019 Algorithm Update
Latest algorithm update from google
By judethomas Google is a search engine that always finds ways to innovate and optimize their services to improve the overall user experience and provide the best search results. This 2018, we have already seen numerous updates, from Google Images removing the ‘View Image’ option to Google launching an algorithm update last March that caused a fluctuation in rankings. This past month, Google has once again launched a new set of algorithm updates that continue to optimize search. One of the latest updates is the Google Speed Update, which aims to implement mobile loading speed as a search ranking factor. Mobile SEO has been gaining more traction over the past year, which is in line with the growing number of mobile users using search on their devices. We have covered mobile optimization in detail previously, and with the updates rolling in, it is time to re-open the discussion. Here are some of the most important updates during June and July 2018, and how to optimize your … [Read more...] about A Look Into the Latest Google Algorithm Update (July 2018)
Editor Note: Many points in this post are the author’s speculation/prediction of the future and not concrete fact. Everyone is talking about “Mobilegeddon,” the recent change Google made to its search algorithm, penalizing sites that do not provide a good experience for mobile users. However, there was another recent update, which passed largely unnoticed and accordingly received an even more fitting name – Phantom. Why does it matter? You need to anticipate how Google search will evolve in the near future so you can plan and adjust accordingly. In this blog post I will try to make a prediction about how the company will evolve the search algorithm in order to make sure it continues to rule the internet. The Google Algorithm Changes Forecast The main point to remember is that search is the pinnacle of Google’s business strategy, so the company has to do everything in its power to protect it and keep it healthy. Search is all about the user – Google … [Read more...] about Predictions For The Future: Google’s Algorithm Updates
You may have followed the various murmurings on Twitter and beyond about a possible algorithm update from Google. Certainly the data seemed to suggest that something was happening. It was rumoured to be the much anticipated Penguin 4.0 update, but it turns out that there has been a new roll-out of Panda, and it’s a biggie. This time around Google has made Panda part of its core ranking algorithm, meaning that it will be paying more attention to site quality signals than ever before. Google confirmed the update to Jennifer Slegg over at The SEM Post. Panda is an algorithm that’s applied to sites overall and has become one of our core ranking signals. It measures the quality of a site, which you can read more about in our guidelines. Panda allows Google to take quality into account and adjust ranking accordingly. This seems straight-forward, though Google’s Gary Illyes has sown some confusion with this reponse to a question on Twitter from Pete Myers of Moz. @dr_pete … [Read more...] about Google integrates Panda into the core ranking algorithm
Friday was an exciting day for search, as the ‘chatter’ around a core Google algorithm increased dramatically. Here we’ll take a brief look at how the speculation arose, and what this means for search marketing right now. Why the speculation around an algorithm change? The evidence came from a few different sources… MozCast is a tool from Moz that anyone can access, which measures Google algorithm ‘turbulence’ over the previous day. “The hotter and stormier the weather, the more Google’s rankings changed.” The temperature on Thursday 2nd September was a sweltering 108 degrees. I know we’re not supposed 2 trust SERP monitoring tools 4 updates but just in case I’ll just leave this here. #SEO pic.twitter.com/LcvrGZ5Cy7 — Dawn Anderson (@dawnieando) September 3, 2016 This is happening right now. Might even be tempted to think it’s #googlepenguin pic.twitter.com/lrOdqhwdg9 — Dawn Anderson (@dawnieando) … [Read more...] about Google’s latest algorithm update: did anything happen and what might it affect?