Is Google part of a conspiracy to keep the general public from learning about the “Climategate” scandal? Believers continue to point at the odd comings-and-goings of Climategate as a search suggestion on Google as a sign that the search engine is trying to foist its own political views about global warming on searchers. Not so fast, conspiracy buffs. Google Suggest & Climategate Let’s start with supposedly the most damning evidence first. A system called Google Suggest automatically displays search topics that it believes you may be after, when you start typing any word. So consider what happens when you start typing in the word “climategate” into Google: In the screenshot above, when you get to the fourth letter in climategate — clim — rather than suggesting the full word “climategate,” Google instead suggests “climate change” at the top, then some other words and “climate change facts” at the bottom. … [Read more...] about Just How Popular Is It, According To Google?
Let make a deal where is it
Google and the Associated Press have reached an agreement allowing Google to continue using AP content. But whether this is a long-term agreement replacing the one that expired last month is unclear. And despite the agreement, AP stories won’t be hosted by Google News any time soon, it seems. Yahoo’s also struck a new deal with the AP. Here’s the statement I received from Google about the AP deal: We have a licensing agreement with the Associated Press that permits us to host its content on Google properties such as Google News. Right now we are not adding new hosted content from the AP. The licensing agreement is the subject of ongoing discussion so we won’t be commenting further at this time. Google and the AP signed an original deal back in 2006 that: Stopped the AP with proceeding with a lawsuit against Google that would have claimed that listing AP stories hosted by AP members violated copyright laws Allowed Google to host stories from the AP on … [Read more...] about AP & Google Reach A Deal
For years, Google has suppressed the ability for paid news content to rank well in its search results. It’s time for that to change, given how Google doesn’t suppress other types of paid content. The change may help people value news content more. It might also produce real revenues for news publishers, if they can come together on an “all access” subscription plan run through Google. The Paid News Problem Many news publications have “paywalls,” where people can’t read content unless they have a paid subscription. Some of these are very strict, such as with The Times of London. If you don’t pay, you don’t get to read. Some are “leaky,” such as with the New York Times. It allows people coming from Google or from social networks to read some or all content for free. Strict paywalls pose a big problem for Google. The company has long said that searchers generally don’t like being sent to sites that have paywalls. … [Read more...] about Is It Time For Google To Rank News Content Behind Paywalls Better?
“I’d say that, to be a good deal maker, you have to have three basic characteristics – timing, timing, and timing.”– Richard Armitage When you are preparing to sell your website, there are a lot of factors which influence your value, but few have as dramatic of an impact as your timing. To be clear, I’m not talking about websites that are bought one day and sold the next (the “turn ‘em and burn ‘em process), but rather established, profitable websites which are built to be businesses. I am talking about six- and seven-figure websites. When your website becomes this valuable, small changes can make a big difference in actual value when your business is acquired. If you want maximum profit from selling your site, you need to judge the right time to sell. There are three common mistakes I see people make with regards to timing: 1) they try to sell too soon, 2) they try to sell too late, and 3) they try to sell during a bad trend. … [Read more...] about When Selling Your Website, Timing is Everything
It’s so easy. Just create amazing content consistently and you’ll be rolling in traffic. I’m kidding. Even if you know what you’re doing, content marketing takes a lot of work. But it can pay off in a big way. For example, Kraft’s ROI from content marketing is four times better than any other form of advertising. Look around online, and you’ll quickly discover that they are not alone. You don’t even have to go further than here. I’ve used content marketing to grow KISSmetrics, Crazy Egg, and now Quick Sprout to well over 7-figure (annually) businesses. I typically get around 100 comments on posts and over 1,000 social shares within days on just Twitter and Facebook alone. Now, it’s taken me years to get here because content marketing takes patience and consistency. But another thing it takes is a budget. If you’re doing content marketing effectively, you’re creating some really valuable next-level content. And if … [Read more...] about How to Make Content Marketing Work for Small Budgets