“Links pointing to your site help Bing discover new pages on your site. It also, traditionally, is regarded as a signal of popularity. The site linking to your content is essentially telling Bing they trust your content. As a result, Bing rewards links that have grown organically, that is, that have been added over time by content creators on other trusted, relevant websites made to drive real users from their site to your site. Abusive tactics that aim to inflate the number and nature of inbound links such as links buying, participating in link schemes (link farms, link spamming and excessive link manipulation) can lead to your site being delisted from the Bing index.” … [Read more...] about 8 Local Search Engine Optimization Tips for Bing
Local search engine optimization
This basically gets to the completeness of a listing. If you can outdo your competitors with filling out your listings, you will likely tend to outrank them in the local search engines. This is one of the biggest areas of opportunity. There are millions of listings out there that still have not been claimed and updated. One big yellow pages site told me that only about 10% of their millions of listings had been claimed. So, go out and claim them if you haven’t already, and you could put yourself ahead of the pack. … [Read more...] about 20+ Signals That Make Your Business Easier To Find in Local Search Engines
"We've just launched (a web site/media campaign/online game) and we'd like you to make it go viral." … [Read more...] about One Pet Peeve Viral Marketing and Search Engine Optimization Have in Common
Keep Up on Developments in Voice Search Optimization. Although voice search data is not presently included in Search Console reports, Google has signaled in the past that it may begin to report voice search and keyboard search queries separately, much like how desktop and mobile search data are tracked. The availability of this data would streamline a company’s ability to identify the voice search queries driving traffic to its site and adapt its content accordingly. To this point, the long-tail+ conversational keywords used in voice search occur in such low volumes that Google excludes them from the Search Console. Google has yet to reveal how it will address this problem, but watch for developments in this area.SEO Services and contact us today! … [Read more...] about Are You Optimized for Voice Search? You Should Be!
5. The more the external web links linked to your content, the better your brand’s reputation in the eyes of search engines. Quality is the essential key to success. Quality content sooner or later does attract the audience. But then, in the generation of the data boom, it is important to broadcast your content on suitable social media platforms. If the quality of your content commands attention and engagement, then more and more external inbound links get connected to your content. A diverse number of links attached to your content conveys the authority of your content to search engines. … [Read more...] about Social Media: An Indispensable Tool for Your Search Engine Optimization (SEO) Strategy